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ToastToMom.com Benefits Women With Heart Disease and Celebrates Heart Healthy Choices

ToastToMom.com Benefits Women With Heart Disease and Celebrates Heart Healthy Choices

Published 04-16-08

Submitted by Clos du Bois; Women Heart

GEYSERVILLE, Calif., April 16 /PRNewswire/ -- With millions of Americans making plans to celebrate Mother's Day and National Women's Health Week this May, a new website, www.ToastToMom.com, is making it easy for families and friends to recognize the special women in their lives while raising awareness for heart disease, the leading cause of death for American women.

(Photo: http://www.newscom.com/cgi-bin/prnh/20080416/AQW062)

Running now through May 31, ToastToMom.com is a unique partnership between WomenHeart and Clos du Bois created to inspire heart healthy lifestyle choices and raise valuable funds and recognition for women's heart disease. The ToastToMom.com website offers visitors a simple, heartfelt way to celebrate mothers and daughters, as well as sisters and friends, by sending a free, personalized e-card. For each e-card sent, Clos du Bois will donate $1 to WomenHeart: The National Coalition for Women with Heart Disease.

Many Americans are surprised to learn that the number one cause of death for women of all ages is not cancer, but heart disease. In fact, according to the National Institutes of Health, heart disease kills eight times as many women as breast cancer. The nation's only patient advocacy organization representing the eight million American women with heart disease, WomenHeart is the sole beneficiary of ToastToMom.com and will receive all of the proceeds from this special site.

"We are so grateful to have generous partners like Clos du Bois that share our organization's commitment to helping women take charge of their heart health," said Lisa M. Tate, CEO of WomenHeart. "With families across the country planning their Mother's Day meals and menus, now is the perfect time to educate women about the many delicious, heart healthy foods scientifically proven to promote heart health and prevent heart disease."

Kicking off on Mother's Day, National Women's Health Week (May 11-17, 2008) is a special week dedicated to empowering and encouraging women to take simple steps towards a longer, healthier and happier life. As part of that nationwide effort, WomenHeart and Clos du Bois are inviting consumers across the country to make one of their first steps a visit to ToastToMom.com.

In addition to free e-cards, a simple, "green" alternative to traditional paper cards, visitors to ToastToMom.com will find eating tips, heart healthy recipes and festive Mother's Day meal ideas. A Mother's Day gift basket is also available for purchase ($75), and includes a special selection of Clos du Bois wines and a WomenHeart's ALL HEART Family Cookbook featuring 175 recipes that prove heart healthy eating can be delicious. Consumers who send an e-card from ToastToMom.com will also be automatically entered to win a fabulous wine country getaway for two to California's Sonoma County wine country.

"Raising a toast with a beautiful glass of wine has always been a special part of my family's Mother's Day tradition," said Erik Olsen, winemaker for Clos du Bois. "This year, ToastToMom.com has inspired us to raise a virtual 'toast' online, too."

Visit http://www.ToastToMom.com for more information.

About Clos du Bois(R)

Clos du Bois is distributed by VineOne, headquartered in San Francisco, CA. VineOne is the premium and super premium wine division of Constellation Wines U.S. (CWUS), the largest wine company in the U.S. based upon sales dollar value. CWUS encompasses three wine businesses: VineOne, Icon Estates, and Centerra Wine Company. The portfolio includes such brands as Woodbridge by Robert Mondavi, Robert Mondavi Private Selection, Blackstone, Robert Mondavi Winery, Simi, Estancia and Wild Horse. CWUS is an operating division of Constellation Brands, Inc., a leading international producer and marketer of beverage alcohol in the wine, spirits and imported beer categories.

About WomenHeart(R)

WomenHeart: the National Coalition for Women with Heart Disease is the nation's only patient advocacy organization representing the eight million women living with heart disease. It aims to improve their quality of life and healthcare through support, information and advocacy. For more information, visit www.womenheart.org.

Please enjoy our wines responsibly.

Clos du Bois; Women Heart

Clos du Bois; Women Heart

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