Submitted by: Global Strategic Management Institute (GSMI)
Posted: Jun 09, 2008 – 10:24 AM EST
Jun. 09 /CSRwire/ - SAN DIEGO, CA- June 9, 2008 - The Global Strategic Management Institute (GSMI) www.gsmiweb.com is the leading authority on performance based management practices and modern management theory. Focused on educating today's leaders for tomorrow's performance GSMI disseminates the latest innovations in management by studying and identifying "best-in-class" organizations.
GSMI is holding global conference called CSR Performance 2008 the event is on Corporate Social Responsibility and its practical attributes as a way of gaining a competitive edge in the today's socially aware market. The conference will be held at the W Hotel in Downtown San Diego, September 30-October 2.
CSR Performance 2008 is the only event that emphasizes the business case for CSR initiatives, innovative practices and a way to measure the success and ROI of becoming a responsible and sustainable organization. This event ties together wide ranging socially responsible programs and initiatives to highlight their advantages within the organization. Topics include embracing employee volunteerism for personal and professional development, branding and marketing CSR initiatives, consumer relationships, and different measurement standards and performance management techniques such as the Balanced Scorecard. Additionally, there are hands on pre-conference workshops and countless innovations presented.
Attendees will stretch from C-level executives to directors within Corporate Social Responsibility, Business Ethics, Human Resources, Public Relations, Marketing and Branding, Corporate Philanthropy and all others involved with corporate responsibility and sustainability.
Last year approximately $14 Billion was spent on CSR initiatives, reflecting the growing trend inside corporations using sustainable and responsible programs as a tool for competitive advantage. CSR is one of today's emerging topics that you cannot afford to ignore. As environmental concerns mount, along with a savvy and socially aware market place concerned with choosing a brand that they feel is more "green" or humane then a competitor, the organization that fails to implement sustainability and brand itself accordingly will undoubtedly lose market share. CSR Performance 2008 will bring forth the benefits of CSR and its impact on the bottom line, human capital, marketing, branding and sustainability. Come learn and find innovations in creating a win-win situation so that a company can do well, by doing good.
CSR Performance 2008 will bring together some of the leading minds and companies in the emerging realm of socially responsible initiatives. Speakers and organizations include Stephen Jordan, SVP of U.S. Chamber of Commerce, Mary Wong, President of Office Depot Foundation, Lauralee Martin, COO and CFO of Jones Lang LaSalle; along with speakers from Herman Miller, IBM, HSBC, JP Morgan Chase, Harrah's Entertainment and the EPA.
To register, you can visit www.gsmiweb.com
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