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Film Highlighting Hitachi's Corporate Citizenship among Top Honorees in First Annual Competition

Published 04-13-09

Submitted by Hitachi America, Ltd.

TARRYTOWN, NY. - April 13, 2009 - Hitachi America, Ltd., a subsidiary of Hitachi, Ltd. (NYSE: HIT / TSE: 6501) today announced that the company's "Ripple Effect" film (www.hitachi.us/truestories) was a 2nd place winner in the first annual film competition hosted by The Boston College Center for Corporate Citizenship. The Corporate Citizenship Film Festival encouraged corporations to submit company films highlighting corporate social responsibility initiatives.

Twenty-five leading and highly recognized companies were selected as finalists. The winners of the competition were announced during the Center's 2009 International Corporate Citizenship Conference held in San Francisco.

Hitachi's documentary film was launched in 2008 as part of the company's True Stories branding campaign. The film highlights Hitachi's unique approach to corporate philanthropy and community partnerships. The Hitachi Community Action Partnership (HCAP), http://www.hitachifoundation.org/matching/index.html, founded in 1987, is a partnership with The Hitachi Foundation and Hitachi Group companies across North America.

Teams of Hitachi employees, known as Community Action Committees (CACs), identify priority issues facing their communities and coordinate philanthropic and volunteer actions in response. The featured film, "Ripple Effect," highlights the work of Hitachi's Southern California Regional Community Action Committee "“ one of 33 CACs throughout North America "“ as an example of the depth and breadth of the Hitachi approach to community engagement.

"We are very proud of our community involvement and volunteerism efforts in North America," noted Tadahiko Ishigaki, Hitachi's Chief Executive for the Americas. "In fact, the programs and all activities organized by Hitachi Group companies with CAC's are led by employees with the support of management, not dictated by management."

According to Mr. Ishigaki, the "Ripple Effect" film eloquently describes Hitachi's giving philosophy and the significant impact our employees make in their local communities.

About Hitachi America, Ltd.

Hitachi America, Ltd., headquartered in Tarrytown, New York, a subsidiary of Hitachi, Ltd., and its subsidiary companies offer a broad range of electronics, electronic contract manufacturing services, power and industrial equipment and services, automotive products and consumer electronics with operations throughout the Americas. For more information, visit www.hitachi-america.us. For information on other Hitachi Group companies in the United States, please visit www.hitachi.us.

Hitachi, Ltd., (NYSE: HIT / TSE: 6501) headquartered in Tokyo, Japan, is a leading global electronics company with approximately 390,000 employees worldwide. Fiscal 2007 (ended March 31, 2008) consolidated revenues totaled 11,226 billion yen ($112.2 billion). The company offers a wide range of systems, products and services in market sectors including information systems, electronic devices, power and industrial systems, consumer products, materials and financial services. For more information on Hitachi, please visit the company's website at www.hitachi.com.

About The Hitachi Foundation

The Hitachi Foundation was established by Hitachi, Ltd. in 1985. Governed by an independent Board of Directors composed of highly accomplished Americans, the Foundation's broad purpose is to discover and expand business practices that measurably improve people's lives while also enhancing business value.

For additional information about The Hitachi Foundation, visit the Foundation’s web site at www.hitachifoundation.org.

Hitachi America, Ltd. logo

Hitachi America, Ltd.

Hitachi America, Ltd.

Hitachi America, Ltd., headquartered in Tarrytown, New York, a subsidiary of Hitachi, Ltd., and its subsidiary companies offer a broad range of electronics, power and industrial equipment and services, automotive products and consumer electronics with operations throughout the Americas. For more information, visit www.hitachi-america.us. For information on other Hitachi Group companies in the United States, please visit www.hitachi.us.

As a company, Hitachi America, Ltd. is committed to having an active role in the communities in which our employees work and live. The company places a strong emphasis on employee volunteerism and coordinates a variety of corporate volunteer initiatives throughout the year.

The community service and involvement by employees is deeply ingrained in Hitachi's corporate culture and has been a part of the company's business philosophy since its founding in the United States for over 50 years. Additionally, Hitachi America, Ltd. supports the community and non-profit organizations through its Community Relations department as well as its employee-based Community Action Committee (CAC).

CACs are comprised of groups of employees who volunteer their time and serve on these committees. The committees are charged with establishing giving priorities, reviewing funding proposals and helping to coordinate employee projects. The committees generally seek to support specific projects or programs that will have the greatest positive impact on their local communities. They also coordinate both internal and external employee volunteer projects in collaboration with Community Relations.

The CACs work in conjunction with The Hitachi Foundation through the Hitachi Community Action Partnership (HCAP), a program established in 1987. The partnership enables the Foundation to support the giving priorities established by each CAC and to increase the impact CACs have on issues affecting their local communities. Through HCAP, The Hitachi Foundation also recognizes employee volunteer efforts by providing donation to selected organizations to match employee service hours.

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