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    Not Your Mother's Environmentalists - Porter Novelli Identifies a New Breed of 'Greenfluencers' Image

    POSTED 

    07-16-08

    Not Your Mother's Environmentalists - Porter Novelli Identifies a New Breed of 'Greenfluencers'

    NEW YORK, July 16 /PRNewswire/ -- A comprehensive study of nearly 12,000 U.S. adults conducted by Porter Novelli, a global communications agency, revealed that a small but powerful group of consumers -- "Greenfluencers" -- are driving trends and shaping purchasing decisions ...

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    Porter Novelli

    Porter Novelli

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