Sophia Mendelsohn is currently the Head of Sustainability at JetBlue Airways, where she is shaping policies and practices that enhance JetBlue’s competitive advantage and reduce environmental impact. Prior to JetBlue, Sophia was Head of Sustainability, Emerging Markets for Haworth Inc., a multinational manufacturer in the corporate real estate industry. At Haworth, she was responsible for increasing sustainable product offerings in emerging markets, including Asia, Latin America, and the Middle East.
Previously, Sophia worked for the Jane Goodall Institute, and international NGO, in Shanghai, China helping spread education about the environment to local and international schools in China. She managed a program called Eco Office, which helped partner corporations with local students in order to reduce the footprint of both offices and schools. Sophia sits on the board of GIGA, a Shanghai based NGO whose mission is to promote green building materials and transparency in the construction and design industry.
Sophia is accredited in the Leadership in Energy Environment and Design (LEED) green building rating system and certified to perform Life Cycle Amylases (LCA) and lead Global Reporting Imitative (GRI) reports. She speaks, reads and writes Mandarin, and lived in China for more than 7 years and is a passionate rock climber and traveler.
Posted: Oct 16, 2017 – 06:00 AM EST
It is no secret that airlines haven’t traditionally been associated with fresh and responsible foods. That is one of the many reasons it’s such an appealing area to work on within the sustainability department of an airline. Food has become a way for people to express and act on their social engagement and personal lifestyle. As the customer, just because you bought an airplane ticket doesn’t mean you suddenly want junk food or have stopped caring about your food preferences.
Posted: May 02, 2017 – 06:00 AM EST
There’s currently a debate brewing among sustainability and corporate responsibility professionals about the best way to report CSR and environmental information. Is a sustainability report the proper time for storytelling or do readers just want the facts? Truth is, we are often trying to reach multiple (and different audiences) with one report. This year, JetBlue decided to revisit how we report our environmental, social and purpose-driven initiatives.
Posted: Nov 22, 2016 – 06:00 AM EST
When you think of an exotic Caribbean vacation, what comes to mind? Maybe beautiful beaches, delicious cuisines, and souvenirs for your loved ones back home. Before your next Caribbean trip, JetBlue and the U.S. Fish and Wildlife Service urge you to “Buy Informed.”
Posted: Sep 21, 2016 – 06:00 AM EST
Since the Wright brothers, planes have been running on fossil fuel – that’s 100 years of using the same energy source. Just as the term “fossil” implies, the externalities from this form of fuel means there is need for rethinking. Investments in renewable energy are needed for a more sustainable future, especially in the aviation industry.
Posted: Aug 25, 2015 – 06:00 AM EST
For all the good-natured and well-meaning conversations about sustainable travel, there is often a fundamental problem. Sustainable travel conversations happen at conventions, think-tanks and events in exclusive locations, command high-fees, and are just plain hard to get to. That means that the people most affected by (the lack of) sustainable tourism, aren’t at the table. Sure, there are NGOs and groups that represent them. But is that truly enough?
Posted: Apr 20, 2015 – 06:00 AM EST
April's topic is Innovation: Innovation is about new ideas, processes or devices that challenge those models and better connect the business world to all the communities in which they operate, and increasingly add pressure for change.
Posted: Mar 16, 2015 – 06:00 AM EST
March 20 is World Water Day which was designated by the UN in 1993 as a day to celebrate water, recognize global water challenges and encourage collaboration to better prepare for a water-constrained future.
This year’s theme, “Water and Sustainable Development,” reminds us of our need to manage this critical resource responsibly as water is fundamental to life, ecosystems economic growth, and in our case, tourism.