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Subaru 2016 Share the Love® Event Generates More Than $24 Million in Charitable Donations

Subaru 2016 Share the Love® Event Generates More Than $24 Million in Charitable Donations

Published 03-17-17

Submitted by Subaru of America, Inc.

Subaru of America, Inc. donated more than $23.4 million to national and local charities during its annual Share the Love event in 2016, bringing the total donated throughout the life of the program to more than $94 million. - See more at: http://3blmedia.

Subaru of America, Inc. today announced it has donated more than $23.4 million to national and local charities during its annual Share the Love event in 2016, bringing the total donated throughout the life of the program to more than $94 million. Held at the end of each year, Subaru donates $250 for every new Subaru vehicle sold or leased to a host of charitable partners, per the selection of each customer.

This year’s ninth-annual Share the Love event continued its contribution to four national charities, including the ASPCA®, Make-A-Wish®, Meals on Wheels America and National Park Foundation. In addition, each Subaru retailer selected a hometown charity from their local community to support, adding more than 660 local causes to the Share the Love campaign. Select local retailers also participated in the hometown charity donation matching program totaling $1.3 million which, paired with Subaru of America’s existing contribution, culminated in a donation grand total of $24.8 million to national and local charities.

“For the ninth consecutive year, we are proud to honor our continued commitment to supporting the causes our customers care most about through the Subaru Share the Love event,” said Alan Bethke, senior vice president of marketing, Subaru of America, Inc. “Since its inception, Subaru has donated more than $94 million to our national and hometown charity partners through the program and we look forward to witnessing how the latest contribution will positively impact communities all across the country.”

About Subaru of America, Inc. 
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered at a zero-landfill office in Cherry Hill, N.J., the company markets and distributes Subaru vehicles, parts, and accessories through a network of more than 620 retailers across the United States. All Subaru products are manufactured in zero-landfill production plants, and Subaru of Indiana Automotive, Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information, visit media.subaru.com

Diane Anton
Subaru of America, Inc.                                  
856-488-5093 
danton@subaru.com 
 
Michael McHale
Subaru of America, Inc.
856-488-3326 
mmchale@subaru.com

Subaru of America, Inc. Logo

Subaru of America, Inc.

Subaru of America, Inc.

Subaru of America, Inc. (SOA), based in Camden, New Jersey, is the United States-based distributor of Subaru brand vehicles. SOA is a subsidiary of Subaru Corporation of Japan. The company markets and distributes Subaru vehicles, parts and accessories through a network of more than 600 retailers throughout the United States.

Subaru Love Promise: Environment 

Subaru works to reduce waste, safeguard resources for future generations, and preserve natural spaces – making real, meaningful commitments to these goals. All Subaru products are manufactured in zero-landfill plants. Subaru is also the largest corporate donor to the National Park Foundation, providing over $55 million in support and helping protect America's over 400 national parks. Follow #SubaruLovestheEarth or visit www.subaru.com/earth

Subaru Love Promise: Pets 

Subaru believes all pets deserve a loving home and we are the largest corporate donor to the ASPCA®. Subaru is proud to help make the world a better place for them with over $51 million donated to national and local organizations, which has supported the adoption, rescue, transport, and health of over 420,000 animals. Follow #SubaruLovesPets or www.subaru.com/pets

Subaru Love Promise: Health 

Subaru believes we all should have a chance to lead a healthy life. Through our partnership with The Leukemia & Lymphoma Society® (LLS), Subaru and our retailers have supported nearly 300,000 cancer patients nationwide, making us the largest automotive donor to LLS. Follow #SubaruLovestoCare or visit www.subaru.com/care

Subaru Love Promise: Community 

Subaru is dedicated to supporting those who need it the most in our communities. From donating food to Feeding America, providing essential items to homeless shelters, helping Meals on Wheels deliver meals to seniors, or supporting the American Red Cross in disaster response, Subaru believes communities get stronger when everyone is cared for. Follow #SubaruLovestoHelp or visit www.subaru.com/help.

Subaru Love Promise: Education 

Subaru believes that all students deserve an equal and fair opportunity at a quality education. Through our partnership with AdoptAClassroom.org, Subaru and our retailers have supported more than 470,000 students nationwide and we are proud to be their largest corporate supporter. Follow #SubaruLovesLearning or visit www.subaru.com/learning

Subaru Share the Love® Event

Since the launch of the Subaru Share the Love Event in 2008, Subaru of America and our retailers have donated more than $256 million to charity, with customers choosing between four national charities and over 2,100 hometown charities, proving there's no limit to the amount of love we can all share. Follow #ShareTheLove or visit www.subaru.com/share.

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