Oliver Russell's new website highlights the firm's commitment to purpose-driven companies.

Three years ago, Boise-based brand-marketing firm Oliver Russell repositioned itself to exclusively target purpose-driven companies, social enterprises that have a product, service, or business model that benefits society. Since that time, the agency’s socially responsible company roster has grown from 38 percent of its client base to 78 percent. Earlier today, the agency launched a new website at www.oliverrussell.com, building on its commitment to offer expanded content and services to purpose-driven companies.

“We’ve attracted clients around the world, working with public benefit corporations, Certified B Corporations, and social entrepreneurs—from Boise to New Orleans to Singapore,” said Russ Stoddard, the firm’s founder and president. “Companies partner with us because we understand their mission-based culture and have the skillset to connect them with socially conscious consumers.”

Since its founding in1991, Oliver Russell has found itself at the confluence of cause, commerce, and community, providing brand-marketing services to a wide variety of organizations and companies—from the Fortune 50 to social entrepreneurs. This year marks the firm’s 25^th anniversary. 

“Today we are recognized as one of the leading purpose-driven agencies,” said Stoddard. “We use powerful design and storytelling to increase our clients’ success and social impact.”

Oliver Russell specializes in natural food and beverages, public health, technology, startups, and sustainability consulting. Its expertise includes branding, digital marketing, social media, and public relations.

The agency’s new site is filled with helpful content for socially responsible companies:

White papers – Downloadable insights for companies seeking to incorporate purpose into their everyday practices, make a brand more trustworthy, or learn how purpose is profitable for business.

Changemakers – Online profiles and downloadable e-book of individuals who are disrupting markets with innovative products and developing new business models that create social impact.

Case studies – In-depth look at the ways Oliver Russell builds brands for purpose-driven companies. 

Blog – Hot-topic commentary about the world of marketing, branding, and socially responsibility.

ABOUT OLIVER RUSSELL

Founded in 1991, Boise-based marketing firm Oliver Russell builds brands for purpose-driven companies. The agency is Idaho’s first legal Public Benefit Corporation and a Certified B Corporation, part of a growing movement of companies that use the power of business to solve social and environmental issues. Its clients include HP Inc., Allegro Coffee/Whole Foods Market, Mountain Health CO-OP, and social enterprise startups around the globe. To date, the company has donated nearly $2 million in cash and resources via social impact grants to nonprofit causes and social enterprises. For more information about these Call to Action Grants, click here.

Oliver Russell

Oliver Russell

Oliver Russell, a Boise-based brand-marketing firm founded in 1991, builds brands for purpose-driven companies and causes. The company counts Hewlett-Packard, Allegro Coffee/Whole Foods Market, and Mountain Health Co-op among its clients. It is a certified B Corporation, part of a growing movement of companies that believe in using the power of business to help solve social and environmental issues.

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