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CauseTap is the first mobile advertising platform to bring the power of cause marketing to the app marketplace. 

With millions of apps in the app store, it has become increasingly difficult for developers and brands to reach and acquire users. The CauseTap platform leverages nonprofit causes to deliver a unique app discovery experience that is relevant and engaging.

The platform includes a free consumer app that lets users rally support and generate revenues for their favorite causes just by downloading mobile apps. Every new download through CauseTap benefits the user's cause of choice. There is no donation involved or added cost. Causes benefit even when users download free apps. 

Participating apps pay per download, and 60 percent goes to causes that users designate. 

A wide range of apps is available and continually refreshed - from games and education to branded apps. Users can browse apps recommended by their cause, popular among other supporters, or choose from a full library of apps. 

"Whatever your income and passion, CauseTap lets you get behind the causes you care about with a single tap," said Adam Borut, co-founder of CauseTap. "CauseTap benefits all participants and offers a sustainable, inclusive way to give back to the community, grow support, and track impact." 

The platform is fully transparent, allowing users, nonprofits and apps to view activity and impact. It allows both public and private organizations to expand networks organically and easily connect with volunteers, donors, employees, and the community.

Participating causes include local schools, campus clubs and national nonprofits such as DoSomething.org, Kiva, Save the Children, and The ALS Association. 

Qualifying nonprofits can be added to the CauseTap app in minutes at no cost via the website: http://www.causetap.com.

CauseTap is available as a free download from Google Play (iOS coming soon).

About CauseTap:

CauseTap is the developer of the CauseTap app discovery platform for social good, including a free mobile app for cause supporters. The start-up has offices in Brooklyn, NY, Austin, Texas, and Milwaukee, Wis. CauseTap is a trademark of Apps Do Good, LLC. All other trademarks and brands are the property of their respective owners. For more information, please visit: www.causetap.com

CauseTap

CauseTap

CauseTap is the first platform to bring the power of cause marketing to the app marketplace. The platform includes an app that lets users rally support and generate revenues for their favorite causes just by downloading mobile apps. There is no donation involved or added cost. Causes benefit even when users download free apps. The CauseTap app is available as a free download from Google Play (iOS coming soon): https://play.google.com/store/apps/details?id=com.causetap&hl=en

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