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Madhava Natural Sweeteners Earns B Corp Certification

Company recognized for highest standards of social and environmental performance

Madhava Natural Sweeteners Earns B Corp Certification

Company recognized for highest standards of social and environmental performance

Published 01-21-15

Submitted by Madhava Natural Sweeteners

 Madhava Natural Sweeteners, a pioneer in the natural sweeteners industry, has earned certification as a B Corporation, an acknowledgment of the company’s commitment to social and environmental sustainability.

Madhava joins over 1,000 Certified B Corporations from more than 60 industries in 34 countries globally that have met the rigorous standards that measure a company’s impact on its employees, suppliers, community and the environment. As a Certified B Corporation, Madhava voluntarily meets a higher standard of transparency, accountability, and performance, harnessing the power of business to solve social and economic problems.

“Since our beginnings more than 40 years ago as a honey producer, it has been our mission to be a recognized and trusted innovator in the sweetener category, dedicated to providing healthier alternatives to highly processed, refined sugars and artificial sweeteners,” said Madhava CEO Debbie Carosella. “From the start, it has been equally important that our company be socially responsible and an upstanding member of the Colorado community. Becoming a Certified B Corporation validates our commitment to our employees and suppliers and to our community both here in Colorado and globally.”

Madhava is a true legacy natural foods brand that today offers its beloved Organic Honey and Agave plus an expanded portfolio of better-for-you sweet treats including Organic Coconut Sugar, Coffee and Pancake Agave Syrups, Organic Bake Mixes, Organic Better Baking Blend, Organic AgaveFIVE® Sweetener and AgaveFIVE® Drink Mixes.

Certified B Corporations are committed to using the power of business to solve social and environmental problems. In addition to recognizing existing efforts, B Corp Certification also provides companies with a community of like-minded business owners to continually progress and innovate.

“Madhava Natural Sweeteners joins a robust community of Certified B Corporations in Colorado, including several well-known brands,” says Jay Coen Gilbert, Co-Founder of B Lab. “The state is well represented in the global movement to redefine success in business so that one day all companies compete to not only be the best in the world, but best for the world.”

Several years ago Madhava launched its "Sweet Earth Project” in support of its long-standing relationships with Madhava’s quality honey suppliers.  The goal of this initiative is to help save the bees and enhance sustainability. Madhava contributes 10 cents of every jar of Organic Honey sold to non-profit organizations working to save the bees and enhance sustainability through education, awareness and action. 

Madhava Natural Sweeteners has also received verification from the Non-GMO Project for its Organic Agave, Organic Coconut Sugar, Organic Coffee and Pancake Syrups, Organic Bake Mixes and Organic AgaveFIVE® Sweetener. 

About Madhava Natural Sweeteners
Madhava was born from one honey enthusiast and a swarm of hardworking honeybees. Since our humble beginnings in 1973, our efforts have blossomed beyond honey. We have become a trusted leader in natural sweeteners, dedicated to providing healthier alternatives to highly processed, refined sugars and artificial sweeteners. We’re on one naturally sweet mission, to create better-for-you options for all of your favorite sweet treats. Visit MadhavaSweeteners.com or find us on Facebook and Twitter. Pure. Natural. Scrumptious. Sweet.

About B Corp
Certified B Corporations meet rigorous standards of social and environmental performance, legally expand their corporate responsibilities to include consideration of stakeholder interests, and build collective voice through the power of the unifying B Corporation brand. As of June 2014, there are more than 1,000 Certified B Corporations from over 60 industries and 34 countries, representing a diverse multi-billion dollar marketplace.

About B Lab
B Lab drives this systemic change through a number of interrelated initiative: 1) building a community of Certified B Corporations to make it easier for all of us to tell the difference between “good companies” and good marketing; 2) passing legislation to accelerate growth of social entrepreneurship and impact investing (24 states have already passed benefit corporation legislation); 3) developing B Analytics, a customizable platform for measuring, benchmarking, and reporting on impact 4) providing free, powerful tools for businesses to measure, compare and improve their social and environmental performance (more than 15,000 businesses use B Lab’s free B Impact Assessment). For more information, visit www.bcorporation.net, www.b-analytics.net and www.benefitcorp.net.

Madhava Natural Sweeteners logo

Madhava Natural Sweeteners

Madhava Natural Sweeteners

Madhava was born from one honey enthusiast and a swarm of hardworking honeybees. Since our humble beginnings in 1973, our efforts have blossomed beyond honey. We have become a trusted leader in natural sweeteners, dedicated to providing healthier alternatives to highly processed, refined sugars and artificial sweeteners.

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