Submitted by: America's Charities
Posted: Apr 22, 2014 – 03:47 PM EST
WASHINGTON, Apr. 22 /CSRwire/ - America’s Charities, a mission-driven organization that connects public and private sector employers with charities to engage employees in greater giving, today announced the launch of the new and dramatically enhanced charities.org site.
Working with Albatross Digital, an award winning, strategic web development & graphic design team, America’s Charities created the new site with the user experience and three primary audiences (businesses, nonprofits, and individual donors) in mind.
“Albatross Digital’s exceptionally talented team delivered creative and technical services to build a fantastic and engaging website,” noted Lynne Filderman, Vice President and Chief Marketing Officer at America’s Charities. “Every day they went above and beyond what we could have hoped for.”
The new site includes the following enhancements:
America’s Charities Marketing Communications Manager, Tamara Bibby, responsible for overseeing the website redesign said, "We designed the new Charities.org with the user in mind. America's Charities has always had a marketing challenge, to market and communicate to three distinct audiences through one site without mixing the message or having one message overpower another. In this version of our website, we’ve really overcome that marketing challenge. The navigation is simple and easy, the design is clean and the information flows well from section-to-section.”
About Albatross Digital
Albatross Digital is an award winning, strategic web development & graphic design team based in Oakland and Brooklyn. They design and develop websites, apps, and software that expand clients' reach. For more information, visit www.albatrossdigital.com and connect with them on Twitter and Facebook.
About America’s Charities
America’s Charities is a major force in transforming and growing philanthropy, and has been at the forefront of workplace giving’s transformation since 1980. Helping the nation’s most trusted charities thrive by generating more investments and sustainable revenue through employee engagement programs and by helping them achieve higher levels of performance and demonstrable impact in addressing critical needs, learn more about America’s Charities at www.charities.org and connect with us on social media.