September 18, 2014

CSRWire.com The Corporate Social Responsibility Newswire

news by category

Reversing Perception, Creating Impact:

We Chat with MGM's Executive Team!

MGM executive team

Generating 5.6 million impressions.

Engaging over 270,000 Twitter accounts.

With over 650 tweets.

mgm

See more Analytics!

&

Let's talk!

#BaBf: What Does it Mean to Brew a Better Future?

We chat LIVE with

Heineken

Generating 6.2 million impressions.

Engaging almost 300,000 Twitter accounts.

With  146 communicators.

And almost 800 tweets.

Heineken sustainability goals

See more Analytics!

&

Learn more about our Twitter Chats!

When Corporate Citizenship Integrates with Business Strategy: In Conversation with

HP Living ProgressGenerating 7.2 million impressions.

Engaging almost 1.3 million Twitter accounts.

With 193 communicators.

And almost 800 tweets.

See more Analytics!

&

Let's chat!


What Does it Mean
to Compete to be
Best FOR the
World?

We chatted LIVE
with:

Badger Balm, Indigenous Designs

Generating 8.1 million impressions.

With 128 communicators.

And almost 900 tweets.

See more Analytics!

&

Let's chat!

Stakeholder Engagement

70 million Daily Customers
5 Sustainability Goals

McDonald's Chats LIVE with CSRwire!

McDonald's Journey for Good

Generating 15 million impressions.

Engaging over 2 million Twitter accounts.

With 227 communicators.

And almost 1,200 tweets.

See more Analytics!

&

Let's chat!

Can Corporate Sustainability & Economic Growth Coexist?


We chatted with SAP, BSR, CDP and 232 communicators.

Generating over 1,300 tweets.

9,437,880 impressions

&

Engaging over 377,000 Twitter accounts.

See more Analytics!

&

Let's chat!

CSR Press Release

Sustainable Sourcing: General Mills Invites Open Dialogue on Twitter

Join us at #GenMillsSusty on April 23, 2014 at 3pm ET.

Submitted by: CSRwire

Categories: Fair Trade & Supply Chain, Stakeholder Engagement

Posted: Apr 11, 2014 – 08:00 AM EST

 

SPRINGFIELD, Mass., Apr. 11 /CSRwire/ - How sustainable developmentcan food companies source their ingredients most sustainably – and protect the resources and communities upon which their businesses depend?

With its 2014 CSR Report - releasing on April 16, 2014 - marking General Mills' 44th year of voluntarily disclosing progress on its social and environmental goals, the company has committed to sustainably sourcing 100 percent of its 10 priority ingredients by 2020. That represents more than 50 percent of the company’s annual raw material purchases and includes oats, wheat, dairy, palm oil, cocoa and vanilla, among others.

The challenge ahead is significant.

From finding the right partners to improving farmers’ profitability and the sustainability of their farming techniques, General Mills will need to not only focus on immediate social and environmental impact but also on sustaining its business for the long-term. 

general mills sustainable sourcingTo discuss the weight of this commitment and how it aims to move forward, General Mills Chief Sustainability Officer Jerry Lynch and General Mills Sourcing Director Steve Peterson will join CSRwire for a live Twitter chat on April 23, 2014.

Moderated by Aman Singh, CSRwire’s Editorial Director and Nick Aster, Founder and Publisher of TriplePundit, the discussion will explore several subthemes including:

  • What does sustainable sourcing involve for a global company like General Mills?
  • What is the food giant doing to address its impact upstream?
  • With 99% of its water usage occurring outside its operations, how can General Mills include others in the supply chain – farmers, other companies, etc.— in its sustainability goals?
  • How does a supply chain spread across the developed and developing world shift General Mills’ sustainable sourcing approach?

 Here’s what you need to know:

Date: April 23, 2014

Time: 3pm ET

Hashtag: #GenMillsSusty

Speakers: @gmills_jerry @gmills_steve

Moderators: @AmanSinghCSR @CSRwire @nickaster @triplepundit

To register, send out the following tweet:

I'll join @gmills_jerry @CSRwire & @triplepundit to discuss what it takes 2 reach 100% #susty sourcing http://bit.ly/GenMillsSusty #GenMillsSusty

Got a question for our panel? Send it to aman@csrwire.com.

About CSRwire's Stakeholder Engagement Campaigns

CSRwire regularly conducts webinars and Twitter chats with its member organizations and partner TriplePundit. These chats, developed as facilitated conversations, are aimed at taking a pulse of our community, sharing knowledge and inspiring action. Whether the topic is sustainable living, shared value or responsible careers, these interactive sessions not only help our clients push their communication boundaries but also gain valuable feedback, criticism and the attention of an active and engaged community. Learn more by emailing aman@csrwire.com.

For more information, please contact:

Aman Singh Editorial Director, CSRwire
Phone: 917-698-2715
Twitter: @AmanSinghCSR

For more from this organization:

CSRwire

 

Issuers of news releases and not csrwire are solely responsible for the accuracy of the content