(Marketwired) - A group of the country's leading consumer brands announced the formation of a new coalition to press Congress to modernize the nation's out-of-date and ineffective chemical safety laws. Strong lobbying by other industry groups has given policymakers the impression that business is monolithic in its support for weak legislation. The new coalition, Companies for Safer Chemicals, will make a business argument for strong reforms that support the industry innovating safer and cleaner products.

The founding members of the coalition, led by Seventh Generation and the American Sustainable Business Council, include Patagonia, Stonyfield Farm, Aubrey Organics, Method, Naturepedic, Badger, Annie's, EILEEN FISHER, Zarbee's Naturals, Keys, Think Dirty, Beautycounter and others.

Coalition members have signed a declaration which reads, in part:

• As companies and business leaders we're asking Congress to pass comprehensive and effective chemical safety reform legislation now. Chemical policy reform must protect the most vulnerable among us, and require public access to information regarding the safety of chemicals. Reform must respect the rights of states to protect their residents when the federal government fails to do so, and require the Environmental Protection Agency to take fast action on the most harmful chemicals. Right now the Chemical Safety Improvement Act does NOT meet these criteria. Guided by good science, legislation can drive business innovation and success, and protect public health.

The Toxic Substances Control Act (TSCA) was passed in 1976, and unlike other major environmental laws, has never been updated. As a result, it is a barrier to industry innovation as well as a hindrance to the health of employees and consumers. The U.S. Senate has introduced the Chemical Safety Improvement Act and the House of Representatives is expected to draft its own legislation. The principles laid out in the declaration will guide the coalition's educational and advocacy activities to shape developing legislation.

"Federal chemical reform is desperately needed, but after twenty-five years of doing business, we know we can't do it alone," said John Replogle, CEO of Seventh Generation. "We're honored to be joined by such a diverse group of socially responsible businesses and we're looking forward to driving change that will protect the health of future generations."

"Meaningful reform will speed to market cleaner and safer products and allow companies to meet increasing consumer demand," said David Levine, CEO of the American Sustainable Business Council. "Effective policy reform will drive economic growth and job creation."

"We would like to see regulations that promote transparency and support the public's right to know what is in the products that they buy. That's why we have joined this coalition of businesses to advocate for reform," said Adam Lowry, Co-founder of Method.

"Manufacturers today face no liability when they put toxic chemicals in baby products and this has to stop," said Barry Cik, Co-founder of Naturepedic. "We need more manufacturers to join the coalition and change the way things are done."

The full declaration can be found here: bit.ly/SaferChemicalsBizPetition.

The American Sustainable Business Council and its member organizations represent more than 200,000 businesses nationwide, and more than 300,000 entrepreneurs, executives, managers and investors. The council includes chambers of commerce, trade associations and groups representing small business, investors, microenterprise, social enterprise, green and sustainable business, local living economy and women and minority business leaders. ASBC informs and engages policy makers and the public about the need and opportunities for building a vibrant and sustainable economy. www.asbcouncil.org

About Seventh Generation
Established in 1988, in Burlington, Vermont, Seventh Generation is one of the nation's leading brands of household and personal care products. The company lives its commitment to "caring today for seven generations of tomorrows," with products formulated to provide mindful solutions for the air, surfaces, fabrics, pets and people within your home – and for the community and environment outside of it. A pioneer in corporate responsibility, Seventh Generation continually evaluates ways to reduce its environmental impact, increase performance and safety, and create a more sustainable supply chain. To learn more about Seventh Generation products and business practices, locate a retailer in your area, or review Seventh Generation's Corporate Consciousness Report, visit www.seventhgeneration.com.

Seventh Generation

Seventh Generation

Seventh Generation is committed to becoming the world's most trusted brand of authentic, safe, and environmentally-responsible products for a healthy home. For 20 years, the Burlington, Vermont-based company has been at the forefront of a cultural change in consumer behavior and business ethics.

The company derives its name from the Great Law of the Iroquois that states, "In our every deliberation, we must consider the impact of our decisions on the next seven generations." Every time you use a Seventh Generation product you are making a difference by saving natural resources, reducing pollution, keeping toxic chemicals out of the environment and making the world a safer place for this and the next seven generations.

Seventh Generation products can be found by visiting: www.seventhgeneration.com.

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