Isolation and lack of 1-on-1 peer connection largest challenge facing millennial cancer patients and caregivers 15-39 years old
Submitted by: Stupid Cancer
Posted: Oct 09, 2013 – 02:53 PM EST
NEW YORK, Oct. 09 /CSRwire/ - Stupid Cancer, the dominant youth cancer non-profit in the US, has launched a crowdfunding campaign for Instapeer, a revolutionary mobile health app that brings one-on-one peer connection into the 21st century for 20 million Americans affected by young adult cancer.
The Institute of Medicine has found that lack of peer support can be a barrier to better outcomes for cancer patients. Connecting with someone who has already walked in your shoes can be a bridge to positive thinking, community, resources and much needed support.
“In our relentless pursuit to innovate and push our industry forward, Stupid Cancer is getting ready to enter the mobile health app space in a big way,” said Matthew Zachary, Stupid Cancer Founder and CEO and 18-year young adult cancer survivor. “This platform stands to revolutionize cancer support for the next generation and usher in a new era of patient empowerment and advocacy."
Research has found most millennials are not availing themselves—and therefore not benefiting from—today's peer matching solutions, which are outdated, call center-based and not in sync with the way this generation socially engages. Instapeer will meet the underserved needs of millennial patients, survivors and caregivers on their terms and their turf with technology they already use and understand.
"When I was diagnosed with ovarian cancer at 26 years old, my doctor may have cured me but meeting others who had already 'been there and done that' is what truly saved my life," said Jennifer Rachman, a young adult patient advocate and volunteer for Stupid Cancer.
Stupid Cancer anticipates over 500,000 users adopting Instapeer by 2016. To help launch Instapeer via a crowdfunding and marketing campaign, the charity has partnered with WeDidIt, a crowdfunding platform that enables non-profits to fundraise more efficiently. Visit instapeer.org for more.
About Stupid Cancer
Stupid Cancer is a non-profit organization that empowers young adults affected by cancer through innovative and award-winning programs and services. We are the nation's premier patient advocate for this underserved population and serve as a bullhorn for the young adult cancer movement. Our charter is to ensure that no one goes unaware of the age-appropriate support resources they are entitled to so they can get busy living. For more information, visit stupidcancer.org.