For the first time, municipal and thought leaders around the country will gather to chart a path to ensuring all children get the play they need to thrive. Play is critical to the physical, social, emotional, cognitive and creative development of children. But play is disappearing in homes, schools and communities. A healthy balance of active play is falling victim to TV, video games, structured schedules, declining recess time and a lack of access to safe play spaces.

The 2013 Playful City USA Leaders’ Summit: Investing in Children Through Play, will be held in Baltimore, Md., from Monday, Sept. 23 to Tuesday, Sept. 24, 2013. A national platform of KaBOOM! and sponsored by The Humana Foundation, the Summit is meant to drive investments in play infrastructure, policies and programming.

“We know that play can transform children – from sedentary to physically active, bored to mentally active, and solitary to socially active. When we make sure that our children’s lives are filled with play, we all benefit: our communities will be healthier and happier today, and our society will be stronger and more resilient tomorrow,” says Darell Hammond, Founder and CEO of KaBOOM!.

This invitation-only Summit will bring together city, non-profit, Foundation, business and national thought leaders from across the country to advance collective efforts to ensure that all children get the play that they need to become healthy and successful adults. The select group of more than 150 speakers and participants includes The Honorable Kathleen Sebelius, The Honorable Arne Duncan, American Heart Association CEO Nancy Brown, The Aspen Institute CEO Walter Isaacson, and Mayors from cities large and small across the nation.

Cities are critical drivers for achieving play outcomes and most play-focused infrastructure investment, policies and programming happen at the local level. As such, KaBOOM! created the Playful City USA program in 2007 to recognize municipalities who are prioritizing play, and in 2013, honored a record 217 cities for their achievements.

Because cross-sector collaboration at the local level is a key to success, the 2013 Playful City USA Leaders’ Summit will feature 12 Team Cities from across the country. Representatives from the Team Cities are doing some of the most innovative work and building the strongest cross-sector partnerships to advance the cause of play in their communities.

The Summit agenda focuses on how play is critical to addressing challenges cities across the country face, from building 21st century workforce skills, to reversing the trend in childhood obesity rates, to renewing urban areas. To see the full schedule, speaker bios, and more, visit summit.playfulcityusa.org.

“Society’s well-being begins with a child’s well-being, and play is central to a child’s ability to grow into a productive adult. But play is increasingly becoming a thing of the past,” says Hammond. “I am honored to welcome so many leaders to our inaugural Summit. It will take everyone one of them, and more, to bring about the kind of change we need to see to ensure our kids get the childhood they deserve.”

“At Humana, we believe in making fun things healthy and healthy things fun. The Humana Foundation is proud to be official sponsor of the KaBOOM! Playful City USA Leaders’ Summit, working hand in hand with those on the front lines of our nation’s cities to create safe places for people of all ages to live and play together,” says Virginia Kelly Judd, Executive Director, Humana Foundation.

About KaBOOM!
KaBOOM! is the national non-profit dedicated to giving kids the childhood they deserve by bringing play to those who need it most. Children today spend less time playing outdoors than any previous generation, a fact that is having disastrous consequences on their health, achievement levels, and overall well-being. Social entrepreneur Darell Hammond founded non-profit KaBOOM! in 1996 in Washington, D.C. with a vision of creating a great place to play within walking distance of every child in America because children need to play actively every day at home, in school and in their communities. Since then, KaBOOM! has mapped over 95,000 places to play, built more than 2,300 playgrounds, and successfully advocated for play policies in hundreds of cities across the country. For more information, visit www.kaboom.org.

About the Humana Foundation
The Humana Foundation was established in 1981 as the philanthropic arm of Humana Inc., one of the nation’s leading health care companies. Located in Louisville, Ky., the site of Humana’s corporate headquarters, the Foundation’s mission is to promote healthy lives and healthy communities. The Foundation’s key funding priorities are childhood health, intergenerational health, and active lifestyles. For more information, visit www.humanafoundation.org.

Humana and the Humana Foundation are dedicated to Corporate Social Responsibility. Our goal is to ensure that every business decision we make reflects our commitment to improving the health and well-being of our members, our associates, the communities we serve and our planet.

KaBOOM!

KaBOOM!

KaBOOM! is the national non-profit dedicated to the bold goal of ensuring that all children, particularly the 16 million American children living in poverty, get the active play they need to become healthy and successful adults. KaBOOM! has been a powerful champion for play since its founding in 1996, working with partners to build, improve, and open more than 15,000 playgrounds, engage more than 1,000,000 volunteers and serve more than 6,600,000 children. KaBOOM! creates and catalyzes great places to play; inspires, empowers and leads play advocates; and elevates the societal conversation about the importance of play in children’s lives. For more information, visit kaboom.org/act.

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