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Five Innovative Nonprofits Selected As Finalists in Annual Contest for Free Marketing Campaign Worth $25,000
Submitted by: Phil and Company
Posted: Dec 10, 2012 – 01:34 PM EST
NEW YORK, Dec. 10 /CSRwire/ - Phil & Co., the New York City agency that specializes in contemporary marketing for philanthropies and companies doing good, is pleased to announce the five innovative finalists selected to move forward in the next round of PHILfactor, the agency’s first annual contest to reward a deserving philanthropy with a pro-bono marketing campaign worth $25,000. Voting is now open to the general public, who will choose the winner, and will close on January 4, 2013. The winning organization will be announced January 8, 2013.
After reviewing applications from impressive organizations across the globe, Phil & Co.’s panel of cause-marketing judges has selected five worthy finalists to proceed, including Fashion Delivers, GlobalGirl Media, The Jed Foundation, Samahope, and Swipes for the Homeless. These ground-breaking nonprofits are creating positive change for targeted communities by identifying need and using creative thinking to address it in ways not before thought possible.
“When we decided to create PHILfactor, we hoped quality nonprofits would apply, but we were honestly blown away by the original, creative and transformative work these applicants are doing,” said Phil & Co. partner Gary Zarr. “With our panel of advisors, we spent a long time looking over the entries – which included everything from green building to film aid – and while coming to a decision wasn’t easy, we are thrilled with the selected finalists.”
Anyone with a Facebook account can cast their vote to help select the winner. Visit http://www.facebook.com/philandco/app_174225559282949 today to vote for your favorite finalist and help them win a chance to take their forward-thinking work to the next level.
“Every single finalist is doing something that exemplifies creative problem solving for the greater good. It will be interesting to see whom the public chooses,” said Phil & Co. partner Cliff Sloan. “All of the finalists are doing such fresh philanthropic work—now it is time for the public to cast their votes.”
The Five PHILfactor Finalists Are:
Fashion Delivers unifies the adult apparel and home fashions industries to donate new product to help individuals and families in need throughout the year. As the charitable heart of the fashion industry, they work with manufacturers and retailers to distribute new, excess product through a network of hundreds of community agencies and call on industries to help natural disasters’ survivors recover and reclaim their lives.
GlobalGirl Media develops the voice and media literacy of girls in under-served communities by teaching them to create/share digital journalism designed to ignite community activism and social change. Through mentoring, training and access to a worldwide network of online distribution partners, GGM leverages new digital media to empower young women.
The Jed Foundation
The Jed Foundation’s mission is to promote emotional health and prevent suicide among college and university students. Committed to a comprehensive, public health approach, the Jed Foundation has emerged as the leader in protecting the emotional health of America’s 20 million college students. Their proven model and award-winning programs are changing the way campuses, communities and families promote mental health and prevent suicide.
Samahope uses the power of the Internet to enable anyone, anywhere to fund life-saving surgeries and health interventions in poor parts of the world. Millions of people in poor countries suffer from debilitating medical conditions that can be treated with a simple surgery. Samahope’s website lets you change a life for just a few dollars by funding surgeries that (1) are relatively low cost, (2) have a high rate of success and (3) create life-changing impact.
Swipes for the Homeless
Swipes for the Homeless has a dual mission to tangibly and tactically partner with college campuses to alleviate hunger while raising young people’s awareness of homelessness and hunger through education and outreach. Founded as a student organization at UCLA in 2009, the organization empowers students to donate unused meal plan “swipes” that would otherwise go to waste and delivers food directly to those in need.