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Submitted by: Conscious Box
Posted: Aug 21, 2012 – 08:00 AM EST
SANTA MONICA, Calif., Aug. 21 /CSRwire/ - Conscious Box, Inc., a leader in the subscription industry for the delivery of organic and sustainably produced goods, and Brendan Brazier, bestselling author of Thrive, former pro Ironman triathlete, and formulator of Vega, today announced their partnership to introduce the highest quality vegan products to subscribers by creating the first vegan lifestyle subscription available.
Through the creation of an all-vegan Conscious Box, subscribers will be introduced to new vegan products each month. The monthly boxes will be modeled off Conscious Box’s current service, which delivers 10-20 new eco-friendly products a month, allowing subscribers to “try before they buy” anything from organic soap to fair trade chocolate.
The subscription service industry has recently emerged as the most effective way for companies to field test and market their products with the highly publicized company BirchBox leading the way. While BirchBox has introduced hundreds of thousands of consumers to beauty products, Conscious Box offers a targeted marketing opportunity for the natural product industry. With the new integration of a vegan box, companies looking to market their “plant-based” products will have an easier time engaging in the same marketing strategies.
For the vegan box, Brazier has hand-selected his favorite companies and added his touch to the service. Brazier is the first monthly curator for Conscious Box, which continue to introduce inspirational curators each month.
“Going vegan is one of the most conscious decisions a person can make for the planet,” said Jameson Morris, Conscious Box CEO. “We’re proud to now offer a vegan option for our subscription service, and we are excited to partner with Brendan Brazier to get his favorite products in our first box.”
The partnership is part of a larger effort by Conscious Box to offer additional options for its subscribers. In addition to this new vegan option, they have hinted at future dietary specifications for the box.
For more information about the vegan Conscious Box, please visit http://consciousbox.com/veganbox. For more information on Brendan Brazier, please visit http://myvega.com/team-vega/brendan-brazier/biography.
About Conscious Box
Conscious Box is a monthly subscription service that allows you to discover the best eco-friendly products on the planet right at your doorstep every month.
About Brendan Brazier
Brendan Brazier is a former pro Ironman triathlete, bestselling author of Thrive (Penguin, 2007), and formulator of the award-winning whole food line Vega. He is also a two-time Canadian 50km Ultra Marathon Champion.