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Novo Nordisk Pakistan wins 2010 TakeAction award

Novo Nordisk Pakistan wins 2010 TakeAction award

Published 05-25-11

Submitted by Novo Nordisk

In recognition of their rapid response to last year's devastating floods in Pakistan, employees from Novo Nordisk Pakistan were voted the 2010 TakeAction award winners. The award, given to the most impressive employee volunteer activity of the year, was announced at Novo Nordisk's International Management meeting held from May 11 - 13.

"Our Pakistani colleagues set their daily tasks aside to ensure that their countrymen and countrywomen received basic necessities during very difficult circumstances. The Pakistani employees have made an outstanding contribution to people in need," said Lise Kingo, Novo Nordisk Executive Vice President and Chief of Staffs.

Employees chose to make a difference
In 2010, Pakistan experienced some of the worst monsoon rains in 80 years putting one-fifth of the country under water. As the disaster unfolded, employees at Novo Nordisk Pakistan volunteered to take action, focusing their efforts on a relief camp. Employees packed boxes of emergency rations for the victims, distributed vital supplies, donated insulin for people with diabetes, and arranged a medical team to conduct onsite visitations.

Today the floodwaters have receded but 25 million people continue to be affected through loss of property, livelihood and infrastructure. In a continuation of their efforts, employees at Novo Nordisk Pakistan have partnered with a local non-governmental organisation - The Citizens Foundation - and donated 42,595 US dollars to support the education of children affected by the floods.

About the TakeAction award
Every year, a diverse range of TakeAction activities are carried out by Novo Nordisk affiliates worldwide. To recognise their efforts, all Novo Nordisk employees are invited to vote on what they determine is the TakeAction activity most deserving of the TakeAction award. By winning the 2010 TakeAction award, Novo Nordisk Pakistan has the right to donate 25,000 Danish kroner (4,700 US dollars) to a beneficiary of their choosing.

The three other finalist for the 2010 TakeAction award were Novo Nordisk Canada, which found creative ways to start a ripple effect of kindness that spread throughout the local community; Novo Nordisk India, which took educational diabetes outreach camps to offices, colleges and schools; and Novo Nordisk Poland, which conducted diabetes and haemophilia education classes for school children, teachers and parents.

About TakeAction
Launched in 2003, TakeAction is an employee programme designed to encourage and support employees in integrating Novo Nordisk's Triple Bottom Line approach - the company's commitment to financial, social, environmental responsibility - into everything they do.

The TakeAction programme provides an opportunity to engage in voluntary activities and a forum for sharing best practices. All activities are developed and undertaken by Novo Nordisk employees during their working hours and must support the company's business objectives as well as cover social and/or environmental objectives in their local communities. TakeAction activities include diabetes awareness campaigns, fundraisings, diabetes youth camps, collections, walk-a-thons, local community activities and much more.

In 2010, more than 90 TakeAction activities were carried out at 23 different Novo Nordisk affiliates (countries). A total of 13,669 volunteer hours were donated by 2,836 employees.

Read more about TakeAction in 2010 here.

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Novo Nordisk

Novo Nordisk

Novo Nordisk is a global healthcare company with more than 90 years of innovation and leadership in diabetes care. The company also has leading positions within haemophilia care, growth hormone therapy and hormone replacement therapy. We believe that a healthy economy, environment and society are fundamental to long-term value creation. This is why we manage our business in accordance with the Triple Bottom Line business principle and consider the financial, environmental and social impact of our business decisions. The strategic commitment to corporate sustainability has brought the company onto centre stage as a leading player in today's business environment, recognised for its integrated reporting, stakeholder engagement and consistently high sustainability performance.

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