Austin, Texas, August 11 /CSRwire/ - Ecoxera and Carbon Clear announced today that they have partnered to deliver a free educational webinar on carbon management for retailers.

What: Free Educational Webinar - "What the Carbon Market Means to Retail"
When: Wednesday, September 2nd, 2009
Time: 10:00am to 10:45am CST

"What the Carbon Market Means to Retail" will be presented through WebEx on Wednesday, September 2, 2009 at 10am CST. Participants can register for the webinar at http://ecoxera.com/html/events/carbonforretail.html.

The free webinar will address the basics about the carbon market, its origins, participants, drivers and environmental standards, and will answer the following questions:

• What is a carbon footprint?
  
• Which areas of retailer operations should be included in a footprint?
  
• What does it mean to be a carbon neutral retailer?
  
• What is a carbon offset?
  
• How can a retailer create a competitive advantage by addressing their environmental impact?
  
• How does the carbon market affect a multi-site operator?
  
• Where does the supply chain come into the picture?

The measurement of carbon emissions is an effective platform to compare performance and is fast becoming the standard by which environmental initiatives are being judged.

"Understanding your carbon impact is quickly becoming a legitimizing force for sustainability initiatives," said Lauren Knauss, Executive Director of Carbon Clear. "Quantifying that impact in a carbon footprint prepared according to recognized standards offers a transparent account of environmental claims."

The world is looking to retail to help drive sustainability. The consumer of today, and of the future, has high expectations of retailers, hotels and restaurants, especially regarding the transparency of their operational and supply chain footprint.

"Carbon footprinting provides the key to understanding the entire emissions scope of your operations," said Justin Doak, Ecoxera CEO. "It unlocks the door to innovative and educated strategies for carbon reduction as well as providing opportunities for rebranding, repositioning and retaining employees."

Ecoxera and Carbon Clear look forward to sharing market perspective with the retail, hospitality and restaurant industry and their supply chain through this free educational webinar.

About Carbon Clear:
Carbon Clear is a world leading carbon management company, helping organizations address the challenges posed by climate change, generate cost efficiencies and create a credible environmental message to enhance their brand and drive sales. Carbon Clear works with hundreds of organizations to measure their carbon footprint, reduce their carbon emissions, source high quality carbon offset credits, comply with environmental legislation and communicate their achievements.

To find out more visit our website www.carbon-clear.com/us

About Ecoxera:
Ecoxera, based in Austin, Texas, is an innovative team of experienced professionals in the field of sustainability who are driven to help the retail industry implement innovative and sustainable business models. Comprised of LEED(R) accredited professionals who have developed retail sustainability programs for prominent corporations as well as the United States Green Building Council, Ecoxera has the unique ability to develop effective, integrated green approaches that yield lasting bottom-line results and provide green equity into a retailer's brand. Ecoxera's expertise extends across four main sectors: Building Efficiency & Green Operations, Innovative Design & Construction, Sustainable Products & Supply Chains, and Greentelling(TM).

For more information visit ecoxera.com
Download Ecoxera's media kit here

Ecoxera

Ecoxera

Ecoxera, based in Austin, Texas, is a retail sustainability consulting firm that assists retailers, suppliers, and material manufacturers in developing and executing the optimal strategy for their business. With over 20 years experience in sustainability for retail, Ecoxera supports clients in achieving environmental excellence, cost savings, and enhanced brand equity with innovative strategies, benchmarking, compliance, and marketing in this eco era. For more information visit www.ecoxera.com. You can find us on twitter at twitter.com/ecoxera. For the latest sustainable retail news and resources visit our blog at www.littlegreensubmarine.com.

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