How to Transform Your Company by Bob Willard
Submitted by: New Society Publishers
Posted: Jun 12, 2009 – 05:09 PM EST
June 12, 2009 - The essential "how to" guide for transforming your company's corporate culture
It should be a compulsory text in all business schools. - Hunter Lovins, founder and President of Natural Capitalism, Inc.
If you are working to implement sustainability in your organization than you simply must read this book. - Andrew W. Savitz, author of The Triple Bottom Line
Bob Willard provides a roadmap for effective leadership that is both authoritative and accessible. Corporate sustainability evolution just clicked into overdrive. - Joel Makower, Executive Editor, GreenBiz.com
This is not a book you should just buy. It's a book you must use. Now. We don't have time to wait. - Jim Kouzes, co-author of The Leadership Challenge
This practical, easy-to-follow guidebook helps sustainability champions at any level in a company lead a transformation to a smarter, more successful, and more sustainable enterprise.
The Sustainability Champion’s Guidebook outlines the transformational steps to take, tips and techniques to use, and derailers to avoid.
Bob Willard's previous books provide a financially relevant, compelling business case outlining why smart business executives should embrace sustainability. An expert on leadership, culture change, and organizational development, Willard distils lessons learned about cultural transformation and provides guidance on how to embed sustainability into corporate cultures.
This guidebook is exceptionally easy to use, read and consult. Each tip is self-contained within two facing-pages. A change tip is presented on one page with a supporting sidebar or figure on its opposite, facing page. It is organized around four frameworks for easy reference:
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