El Segundo, Calif., - Mattel, Inc. [NYSE: MAT] and the Mattel Children's Foundation today announced the creation of a unique partnership with the National Association of Children's Hospitals and Related Institutions (NACHRI) to provide more than 65,000 toys to 190 NACHRI member hospitals in the U.S. and Canada. The first of its kind, Mattel's partnership with NACHRI will enable children's hospitals in the U.S., Canada and Mexico, which are members of NACHRI, to receive Mattel and Fisher-Price® toys.

Toy packages will include approximately 150 Fisher-Price® and 200 Mattel toys (including such brands as Barbie® and Hot Wheels®) in a donation valued at nearly half a million dollars. Donations will be administered by Gifts in Kind International, the world's leading charity in product philanthropy.

"The Mattel Children's Foundation is committed to making a meaningful difference, one child at a time. We're proud to partner with NACHRI to help children be children by bringing joy to their hospital experience through age-appropriate toys and by helping to reduce preventable injuries," said Kevin Farr, chairman of the Mattel Children's Foundation and Mattel Chief Financial Officer.

The Mattel Children's Foundation also has pledged $100,000 to support NACHRI's Children's Hospitals Injury Prevention Cooperative, an initiative that allows children's hospitals to share injury prevention resources and tools in order to reduce the number of preventable injuries nationwide. Unintentional injury is the leading cause of death among children ages 1 to 14 years old. Unintentional injury is also the leading cause of nonfatal injuries for children of that same age group, making it among the most serious and persistent health threats to American children.

"We're grateful to the Mattel Children's Foundation for the grant and the generous gift of toys," said Lawrence A. McAndrews, president and CEO of NACHRI. "This partnership underscores the commitment of both organizations to the health and well-being of children."

About NACHRI
The National Association of Children's Hospitals and Related Institutions (NACHRI) founded in 1968, is a not-for-profit, membership organization of 190 children's hospitals. NACHRI promotes the health and well-being of all children and their families through support of children's hospitals and health systems that are committed to excellence in providing health care to children. NACHRI works to ensure all children's access to health care and the continuing ability of children's hospitals to provide services needed by children. Children's hospitals work to ensure the health of all children through clinical care, research, training and advocacy.

About the Mattel Children's Foundation
The Mattel Children's Foundation was established in 1978. With a vision of "making a meaningful difference, one child at a time," the Foundation provides cash grants through domestic and international grantmaking programs, as well as international scholarships to children of employees, matching gifts and volunteer grants for Mattel employees. In addition, the Foundation continues its tradition of partnering with exemplary nonprofit partners. In 2005, Mattel will partner with Special Olympics, Save the Children, the Mattel Children's Hospital at UCLA, the National Association of Children's Hospitals and Related Institutions (NACHRI) and the Children Affected by AIDS Foundation (CAAF). The Mattel Children's Foundation is funded exclusively by cash donations from Mattel, Inc.

About Mattel, Inc.
Mattel, Inc., (NYSE: MAT, www.mattel.com) is the worldwide leader in the design, manufacture and marketing of toys and family products. With worldwide headquarters in El Segundo, Calif., Mattel employs more than 25,000 people in 42 countries and sells products in more than 150 nations throughout the world. The Mattel vision is to be the world's premier toy brands -- today and tomorrow.

Mattel, Inc.

Mattel, Inc.

Mattel, Inc. (NASDAQ:MAT - News) (www.mattel.com) is the worldwide leader in the design, manufacture and marketing of toys and family products. The Mattel family is comprised of such best-selling brands as Barbie®, the most popular fashion doll ever introduced, Hot Wheels®, Matchbox®, American Girl®, Radica® and Tyco R/C®, as well as Fisher-Price® brands, including Little People®, Power Wheels® and a wide array of entertainment-inspired toy lines. In 2011, Mattel was named as one of FORTUNE Magazine's "100 Best Companies to Work For" for the fourth year in a row, and was also ranked among Corporate Responsibility Magazine's "100 Best Corporate Citizens". With worldwide headquarters in El Segundo, Calif., Mattel employs approximately 31,000 people in 43 countries and territories and sells products in more than 150 nations. At Mattel, we are "Creating the Future of Play." Follow Mattel on Facebook: www.facebook.com/mattel.

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