Unilever moves closer to fulfilling its commitment to buying all fish from sustainable sources by 2005

The Marine Stewardship Council (MSC), an independent, non-profit, non-governmental body with a set of principles and criteria for sustainable fishing, has launched the first certified fish products in London. The fisheries Australian West Coast Rock Lobster and Thames Herring went through a detailed evaluation process in the past to get prepared for the certification according to the MSC standards.

"I congratulate the Marine Stewardship Council in getting the first MSC-certified products on the market" said Unilever Chairman Antony Burgmans. "This is a significant step forward in the process of moving towards sustainable fishing, and I am certain other fisheries will follow the example set today."

Unilever the leading international consumer goods company, whose products include frozen fish brands such as Iglo, Frudesa and Birds Eye in Europe and Gorton's in the USA, has recognized for some years the need for a shift in the management of natural resources towards conservation and sustainability.

The company's involvement in sustainable fishing arises from three key concerns. First, as one of the world's largest buyers of frozen fish it seeks continuing business success. Second, as a consumer focused business Unilever must respond to consumers' needs and concerns. While more and more consumers purchase fish, they are also beginning to understand the need for sustainability. Finally, Unilever believes that its future depends on the well-being of the communities it serves around the world, which in turn means that Unilever must itself act in a sustainable manner.

Unilever has therefore made a public commitment to buy all its fish from sustainable sources by 2005.

By following a phased process to move towards certification, Unilever is working with its suppliers to meet its commitment by 2005. A detailed investigation by Unilever of all fisheries supplying to the company is currently underway to select long-term sustainable sources.

Unilever - UK

Unilever - UK

Unilever (NYSE: UL, UN), one of the world's largest consumer products companies, aims to add vitality to life by meeting everyday needs for nutrition, hygiene and personal care. Each day, around the world, consumers make 150 million decisions to purchase Unilever products. The company has a portfolio of brands that make people feel good, look good and get more out of life. In the United States these brands include recognized names such as: Axe, "all," Ben & Jerry's, Bertolli, Breyers, Caress, Country Crock, Degree, Dove personal care products, Hellmann's, Lipton, Knorr, Popsicle, Promise, Q-Tips, Skippy, Slim-Fast, Snuggle, Suave and Vaseline. All of the preceding brand names are registered trademarks of the Unilever Group of Companies. Dedicated to serving consumers and the communities where we live, work and play, Unilever in the United States employs approximately 15,000 people in 66 office and manufacturing sites in 24 states and Puerto Rico- generating more than $9 billion in sales in 2005.

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