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WRI Conference Explores Business Solutions to Global Poverty
WRI Conference Explores Business Solutions to Global Poverty
Published 12-01-04
Submitted by World Resources Institute
WHAT:
The World Resources Institute's (WRI) international conference on "Eradicating Poverty through Profit: Making Business Work for the Poor"
WHEN:
December 12-14, 2004 (Sunday to Tuesday)
WHERE:
Renaissance Parc 55
55 Cyril Magnin Street, San Francisco, CA USA
WHO:
Confirmed speakers include:
WHY:
This new conference is focused on the controversial hypothesis that the multi-trillion dollar market of poor people can be well-served by a productive economic partnership with private sector companies, reducing poverty and making money for companies at the same time.
The purchasing power of the world's 4 billion poor is immense. In just 18 countries, this market amounts to $1.7 trillion, roughly equivalent to the annual gross domestic product of Germany.
A growing body of evidence, compiled by WRI and its conference partners, indicates that the poor represent a source of both innovation for businesses, as well as the largest untapped consumer market on the planet. Business engagement with the poor serves two critical purposes: it is a source of growth for business, and a means for the poor to end economic isolation and expand opportunities.
For updated conference information, visit the conference website at http://povertyprofit.wri.org. Journalists who want to cover the event should email a completed Media Registration form (located in Microsoft Word format at http://povertyprofit.wri.org/registration/media_reg.html) to Paul Mackie at pmackie@wri.org.
World Resources Institute
World Resources Institute
The World Resources Institute (WRI) is an environmental think tank that goes beyond research to find practical ways to protect the earth and improve people's lives. Our mission is to move human society to live in ways that protect Earth's environment and its capacity to provide for the needs and aspirations of current and future generations. Because people are inspired by ideas, empowered by knowledge, and moved to change by greater understanding, WRI provides—and helps other institutions provide—objective information and practical proposals for policy and institutional change that will foster environmentally sound, socially equitable development. WRI organizes its work around four key goals:
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