Media Advisory

WHAT: New Ventures Brazil Investor Forum

The World Resources Institute's New Ventures Brazil program provides Brazilian businesses with a venue to showcase themselves to international and regional venture capitalists and individual investors in order to facilitate the transfer of venture capital to sustainable enterprises.

WHEN: Monday, November 29, 2004 to Tuesday, November 30, 2004

WHERE: FECOMERCIO, Rua Dr. Plínio Barreto, 285 - Bela Vista, Sao Paulo, Brazil

WHO: Three top enterprises will be selected from among the finalists: A7 Brasil, local electronic waste reselling

CBTAG, biogas energy from animal waste

CHIC é ser consciente, sustainable clothing and accessories

DryWash Indústria e Comercio Ltda., waterless car cleaning

Eletra Industrial Ltda., hybrid electric traction

Eólica Industrial Ltda., aeolian turbines

IGF Industrial Ltda., clean polyurethane-based products

Mar & Sea Pescados, fresh organic fish production

Organic Life, certified organic soy-based products

ÓXIL Reciclagem de Plásticos Ltda., plastics recycling

Planeta Vivo Comércio de Recicláveis Ltda., solid waste

Primar, sustainable aquaculture

Alvaro Gonçalves, President of the Brazilian Association of Venture Capital (ABCR), will deliver the keynote speech on November 29. Finalists will present their business plans later that afternoon. Winners will be announced during lunch on the afternoon of November 30.

WHY: After four years of operation, New Ventures entrepreneurs have attracted more than $10 million in total investments in countries such as China, Brazil and Mexico.

New Ventures Brazil is a collaborative program of the World Resources Institute (WRI) and the Center for Sustainability at Fundação Getulio Vargas. For more information, reporters can visit www.new-ventures.org.br.

World Resources Institute

World Resources Institute

The World Resources Institute (WRI) is an environmental think tank that goes beyond research to find practical ways to protect the earth and improve people's lives. Our mission is to move human society to live in ways that protect Earth's environment and its capacity to provide for the needs and aspirations of current and future generations. Because people are inspired by ideas, empowered by knowledge, and moved to change by greater understanding, WRI provides—and helps other institutions provide—objective information and practical proposals for policy and institutional change that will foster environmentally sound, socially equitable development. WRI organizes its work around four key goals:

People & Ecosystems: Reverse rapid degradation of ecosystems and assure their capacity to provide humans with needed goods and services.

Access: Guarantee public access to information and decisions regarding natural resources and the environment.

Climate Protection: Protect the global climate system from further harm due to emissions of greenhouse gases and help humanity and the natural world adapt to unavoidable climate change.

Markets & Enterprise: Harness markets and enterprise to expand economic opportunity and protect the environment.

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