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PR NEWS To Tackle Corporate Social Responsibility At Dec. 9 Workshop

PR NEWS To Tackle Corporate Social Responsibility At Dec. 9 Workshop

Published 12-04-03

Submitted by PR News

POTOMAC, MD - PR NEWS, responding to a business climate of increased corporate scrutiny and accountability, will hold a virtual seminar on Dec. 9 to offer timely strategies for communicators looking to execute the most effective CSR programs.

The Dec. 9 virtual seminar is designed for communicators at companies of all sizes and for those already in the CSR arena or starting with a clean slate. The “Advanced CSR workshop: Developing & Executing Successful Corporate Social Responsibility Programs” will take place from 1:30- 3 p.m. EST. As a virtual seminar, attendees call in from anywhere in the world, listen to the program, watch the presentations online and engage in a question-and-answer session.

PR NEWS, the industry’s weekly PR publication for the past 60 years, will be presenting the seminar along with speakers Carol Cone, president, Cone Inc; Michael R. Mitchell, director, Corporate Communications, Chiquita Brands International Inc.; and Steve Voien, executive VP-director of U.S. operations for First&42nd, Edelman's CSR practice.

“There’s no doubt any longer that most successful companies are responsible corporate citizens as consumers and other stakeholders are keenly aware of corporate goodwill,” said PR NEWS Publisher Diane Schwartz. “Through the Dec. 9 seminar, our CSR Awards and our ongoing coverage of CSR in PR NEWS, we strive to help PR professionals take on socially responsible initiatives that deliver not just to the bottom line but to the diverse communities they serve.”

PR NEWS’ CSR workshop and its CSR Awards (deadline passed in November; winners to be announced in January) are presented by Potomac, Md.-based PBI Media LLC, also publisher of newsletters and magazines including Media Industry Newsletter, min’s b2b, Satellite News, CableFax Daily, CableFax’s Cableworld magazine, Air Safety Week, Wireless Data News, Via Satellite magazine, Communications Technology and Film & Video. The PR NEWS family of products includes PR NEWS, the Platinum PR Awards, the PR People Awards, the Legal PR Awards, The 100 Best Case Studies Book, the Web site PRandMarketing.com and The Latest from PR NEWS e-letter.

To register for the Dec. 9 CSR virtual seminar, go to www.PRandMarketing.com or contact Jennifer Schwartz at jschwartz@pbimedia.com; 301/354-1702.

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