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Highlights of Toyota's Environmental Progress

Highlights of Toyota's Environmental Progress

Published 12-06-05

Submitted by Toyota Motor Sales, U.S.A., Inc.

Our goal is to keep you informed about our worldwide progress on environmental matters. Thank you for your interest in Toyota's efforts to become a greener automaker.

    --Irv Miller, Group Vice President, Corporate Communications Department, Toyota Motor Sales, USA, Inc.
More about Toyota's environmental efforts can be found at www.toyota.com/environment

Toyota vehicles stand out in 2006 EPA fuel economy ratings
The EPA's 2006 Fuel Economy Guide places Toyota cars, trucks, SUVs, station wagons, and minivans in the top ten of more EPA vehicle categories than any other brand. Additionally, the sum of Toyota vehicles in the top ten of all EPA categories is greater than those of any other maker. Ratings are based on EPA estimated city mileage, and actual mileage may vary. Toyota and Scion vehicles hold the number one position in the Midsize Car, Subcompact Car, and Small Station Wagon categories for gasoline-powered vehicles.

Prius News: "mileage marathon" tops 100 mpg; new options for 2006

  • In a "hypermileage" attempt, five hybrid owners assembled near Pittsburgh earlier this year to push the limits of Prius fuel economy. The result: a whopping 109.3 average miles per gallon in a stock, unmodified Prius using unleaded regular gasoline. The team drove 1,397 miles along a 15-mile street course on 12.8 gallons in just under 48 hours. The highest mileage for a single driving shift was 120.6 mpg.
  • The recently released 2006 Prius has new features that were unavailable in early earlier model years. A backup camera, MP3/WMA playback capability, auxiliary audio jack, and an enhanced voice-activated navigation system can be had in some of the eight available option packages.

    Toyota wins awards for Highlander Hybrid and environmental actions
  • Popular Mechanics has awarded its Energy Efficiency Award to the 2006 Highlander Hybrid. The Highlander Hybrid won in competition against all of the cars, trucks, and SUVs that Popular Mechanics reviewed.
  • For the fourth consecutive year, Toyota Motor Manufacturing Indiana (TMMI) has received Indiana's 2005 Governor's Award for Environmental Excellence. TMMI was recognized for achieving five years of continuous environmental improvement, including educational and outreach programs. TMMI's production line-side waste recycling and cartridge paint systems are just two of the projects that led to significant environmental benefits. TMMI's environmental management system has resulted in a 64 percent reduction in volatile organic compound (VOC) emissions, 30 percent less energy usage, and a 33 percent lowering of both water consumption and hazardous waste generation.
  • The Natural Resources Council of America presented Toyota Motor Sales North America and the National Audubon Society with an Award of Achievement in Partnership for the construction of urban environmental centers. Toyota contributed $1 million to the Toyota Endowment Fund for Environmental Education for the Audubon Center at Prospect Park, Brooklyn, and $1 million to the endowment fund for the Audubon Center at Debs Park in Los Angeles.

    Toyota sponsors Environmental Media Awards
    In October, Toyota was the Presenting Sponsor of the 15th Annual Environmental Media Association (EMA) Awards in Los Angeles. The EMA Awards honor people who write and produce film and TV productions that expand awareness of environmental issues. Award categories include feature and dramatic films, plus episodic drama and comedy. Former Vice President Al Gore was the keynote speaker and addressed the impact of environmental messages in the media.

    Toyota announces worldwide environmental grants
    Toyota has selected the 2005 recipients for the Toyota Environmental Activities Grant Program. A total of 170 million yen (approx. $1.6 million) will be awarded to organizations in eight countries in Europe, Asia, North America, and South America. Grants include support of rural sustainable energy in Croatia, an Arab-Jewish partnership for shared environmental problems in Israel, and environmental education and action in India.

    Toyota 2005 North America Environmental Report is now available
    Request a printed copy or download the full report at www.toyota.com/about/environment/news/enviroreport.html

    Produced by Robert Oberhand & Assoc., Chatsworth, CA, in conjunction with Toyota Corporate Communications Department.
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    Toyota Motor Sales, U.S.A., Inc.

    Toyota Motor Sales, U.S.A., Inc.

    Toyota Motor Sales (TMS), U.S.A., Inc. is the marketing, sales, distribution and customer service arm of Toyota, Lexus and Scion in the United States, marketing products and services through a network of 1,427 Toyota, Lexus and Scion dealers in 49 states. Established in 1957, TMS and its subsidiaries also are involved in distribution logistics, motorsports, and research and development.

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