MINNEAPOLIS - Archway Marketing Services(R)(Archway) has recently formed a strategic alliance with Archer Corporate Services LLC (ACS) a newly formed minority business enterprise (MBE).

Key principals of Archer Corporate Services include Dennis Archer, Jr., Michael Carr and Ralph G. Moore. Mr. Archer, President of Archer Corporate Services, is an attorney and has over ten years of experience in marketing, business development, advertising and media sales. Mr. Carr is the company's CEO and is a former IBM Global Services executive and successful entrepreneur with a proven track record of growing revenues with both Fortune 500 and public sector clients. Mr. Moore is one of the nation's experts in minority, women and disadvantaged business development, whose 33-year career includes advisory services to the National Minority Business Development Council. The company is based in Farmington Hills, Michigan.

"Strategically, this is a great initiative for Archway Marketing Services. We have listened to our clients and understand the importance of diversity and building partnerships that help improve both ours and our customers' supplier diversity," stated Clay Perfall, Archway's CEO. "Archway is committed to helping Archer Corporate Services grow as a successful marketing services company, and this alliance will add depth and scale to the already-impressive Archway services portfolio."

"We (Archer Corporate Services) are excited about the opportunity to form a relationship with Archway -- a leader in marketing execution services (customer service, fulfillment, merchandising and information management solutions). This alliance will provide our company with the initial infrastructure required to ensure the quality of our execution services and be an accelerator for our long-term goals," said Dennis Archer, Jr., President of Archer Corporate Services.

Ralph Moore, Archer Corporate Services' Partner added, "I joined the Archer team because of the commitment by Mike Carr and Dennis Archer, Jr. to build a full service marketing services firm that can stand alone and be a leading tier one supplier to corporate America."

"Archway's commitment to Archer Corporate Services affords our firm the ability to offer a broader array of services than those currently available from other minority-owned businesses in the marketplace," said Michael Carr. "Our strategic alliance with Archway gives our clients the added advantage of sourcing all of their marketing execution needs from a single MBE." Archer Corporate Services anticipates MBE certification will be complete by the end of the 3rd quarter.

Archer Corporate Services plans to grow its business through strong relationships with Fortune 500 clients. As a unique minority firm in the marketing services industry, Archer Corporate Services has plans to build a national footprint with end-to-end marketing services solutions.

ARCHWAY MARKETING SERVICES
Archway Marketing Services(R) (Archway) provides the industry's most comprehensive suite of marketing execution services, including customer service, fulfillment, retail merchandising, and information management solutions. For over 50 years, Archway has provided innovative marketing execution solutions to many of the world's leading companies.

Archway specializes in building consumer and business-to-business relationships. They also provide back-end services such as inventory management, transportation and logistics support. Headquartered in Rogers, MN, Archway has multiple facilities across North America, including the United States, Canada and Mexico.

Archway was formerly known as Gage Marketing Services. For more information, please visit http://www.archway.com.

ARCHER CORPORATE SERVICES
Archer Corporate Services LLC (ACS) is a minority-owned business enterprise (MBE), in the marketing services area, providing a suite of client services that include trade and consumer fulfillment services, merchandising services and call center based customer services to both Fortune 500 and public sector clients. ACS will also provide back-end logistics, transportation support and inventory management.

ACS is in the process of MBE certification and once completed will provide the most comprehensive suite of marketing execution services of any MBE in the industry. ACS is headquartered in Farmington Hills, Michigan.

For more information, please visit http://www.archercorporateservices.com

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