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February 10, 2012

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SustainLane Green Ad Network First to Top 100 Million Monthly Pageviews in Green and Healthy Living Vertical Market

Submitted by: SustainLaneMedia.com

Categories: Events, Corporate Social Responsibility

Posted: Jun 03, 2008 – 07:00 AM EST

 

Blue Chip Advertisers Seeking Green Ad Distribution Place Large Accounts Through SustainLane’s Industry Leading Network Covering 15 Million Mainstream Green Consumers

MONTEREY, CA - June 3, 2008 - SustainLane (www.sustainlane.com), the fast-growing online media company for the green and healthy consumer lifestyles space, today announced at the Sustainable Brands '08 Conference that the company's green ad network of premium publishers has surpassed 100M monthly pageviews. SustainLane's network will announce new key client contracts at the conference, along with the news that they generated an industry-leading 130M monthly pageviews encompassing 15M unique monthly users, according to IAB certified ad server Adify. The premium green ad network (www.sustainlanegreenadnetwork.com) has attracted top global agencies representing blue chip clients releasing products into the exploding green space.

SustainLane's strategy of building a consumer-focused, premium network of publishing partners in the green vertical has attracted clients such as VW, GM, Toyota, Honda, REI, Bank of America, Visa, HSBC, PG&E, and many more top-tier global brands. Driving the move towards SustainLane is the shear size and high quality of the network. Agencies seeking to run large brand campaigns that are geo-targeted find in SustainLane a unique one-stop-shop for trafficking their high-volume, online display advertising into the green space. With the increasing number of green products being launched into the marketplace over the next five years, the SustainLane Green Ad Network is poised for continued rapid expansion.

"There are literally hundreds of new sites now in the green space," says James Elsen, CEO of SustainLane, "selecting the best publishers for a particular campaign, and working with those publishers to get the most productive ad placements for our clients, are key sales drivers for top agencies when working with SustainLane." The network now has 75 premiere publishers, who have been individually selected for their appropriate and compelling editorial content aimed at the mainstream green consumer.

About SustainLane

SustainLane is a San Francisco based, privately-held online consumer media company in the green and healthy lifestyles category. In addition to the Company's industry-leading ad network, SustainLane develops and operates several leading online consumer media properties in the green space, such as the highly acclaimed US City Rankings (www.sustainlane.com/us-city-rankings), the largest consumer reviews site for green products and local green businesses(www.sustainlane.com), and most recently, the leading children's animated web series "Gorilla in the Greenhouse" (www.greengorilla.com).

For more information, please contact:

Rob Finley SustainLane
Phone: 415-392-5263 x17

 

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