July 29, 2014

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Can Corporate Sustainability & Economic Growth Coexist?


We chatted with SAP, BSR, CDP and 232 communicators.

Generating over 1,300 tweets.

9,437,880 impressions

&

Engaging over 377,000 Twitter accounts.

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Reversing Perception, Creating Impact:

We Chat with MGM's Executive Team!

MGM executive team

Generating 5.6 million impressions.

Engaging over 270,000 Twitter accounts.

With over 650 tweets.

mgm

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#BaBf: What Does it Mean to Brew a Better Future?

We chat LIVE with

Heineken

Generating 6.2 million impressions.

Engaging almost 300,000 Twitter accounts.

With  146 communicators.

And almost 800 tweets.

Heineken sustainability goals

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Learn more about our Twitter Chats!

When Corporate Citizenship Integrates with Business Strategy: In Conversation with

HP Living ProgressGenerating 7.2 million impressions.

Engaging almost 1.3 million Twitter accounts.

With 193 communicators.

And almost 800 tweets.

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What Does it Mean
to Compete to be
Best FOR the
World?

We chatted LIVE
with:

Badger Balm, Indigenous Designs

Generating 8.1 million impressions.

With 128 communicators.

And almost 900 tweets.

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CSR Press Release

'Cause Marketing 101 for Business' Workshop Preps Execs to Reap Financial and Social Dividends

Submitted by: Cause Marketing Forum Inc.

Categories: Business Ethics

Posted: Apr 07, 2006 – 12:00 AM EST

 

New York - Executives under pressure to act as good corporate citizens and deliver strong business results should head to New York on June 12 to attend "Cause Marketing 101 for Business."

This full-day workshop -- exclusively for business executives and their advisors - delves deeply into strategies for doing well by doing good. Among the critical topics covered:

  • Identifying the right nonprofit partners
  • Obtaining critical internal buy-in
  • Maximizing program impact
  • Measuring results

    Instructor Scott Pansky, head of Allison & Partners PR's Los Angeles and San Diego, is a nationally-recognized expert in cause marketing. He has spent over a decade developing programs linking leading companies and causes including Microsoft, Travelodge Hotels, Inc., Southwest Airlines, The American Library Association, The Leukemia & Lymphoma Society and the Alzheimer's Association.

    "Cause Marketing 101 for Business" is a lead-in workshop to the June 13 Cause Marketing Forum conference, the world's largest gathering of company and cause executives dedicated to building mutually-beneficial alliances. The workshop and conference will be held at The Marriott Marquis in New York City.

    Complete registration information is available at www.causemarketingforum.com or by calling (914) 921-3914.

  • For more information, please contact:

    For more from this organization:

    Cause Marketing Forum Inc.

     

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