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New Business Book Gives Textbook Theory The Big Kiss Off
New Business Book Gives Textbook Theory The Big Kiss Off
Published 07-19-06
Submitted by Prosen Center for Business Advancement, The
Prosen, who spent 25 years as an executive with top global companies including AT&T, Sprint, Hitachi, NCR, and Sabre, says he's had enough of the business books that tell readers what to do rather than how. "Forget the platitudes and feel-good anecdotes from a few CEOs and business gurus. Get to the point--the how-to details that can actually help leaders get the results they need in the companies they run," Prosen counsels.
With the same genius that he used to turn around inherited, underperforming operations within 12 to 18 months in some of the world's most prominent companies, Prosen delivers a straightforward, no-nonsense, battle proven guide to ethically accelerate performance in any organization.
"A smart business leader can achieve unprecedented bottom-line results by forsaking abstract discussions and vague textbook theory, shutting down endless excuses, killing off company politics, and simply doing things that clearly work," the New Yorker turned Texan reports.
Prosen exposes the glaring gap between the business plan and its ultimate achievement. His conviction that execution produces results led him to establish of The Prosen Center for Business Advancement. There he teaches CEOs and talented business leaders on the rise that executing for results is as fundamental as acting on five basic building blocks:
Contrary to the book's seemingly corporate focus, Prosen clients quickly point out that his business execution principles apply equally to not-for-profit organizations. As Los Angeles Unified School District Business Manager Michael A. Eugene reports, "Kiss Theory Good Bye is a compelling read, offering a toolbox to public- and private-sector managers alike to help establish clear focus, effective management, and measurable outcomes."
Never subscribing to superficial instructions, Prosen drills down into the five building blocks that support superior business execution. Inside each principle he reveals the critical tools and tactics for successful execution.
Bottom line: Kiss Theory Good Bye readers will learn how to ethically execute for highly profitable results, close the gap between planning and execution, become their competitors' worst fear, measure results that matter most, focus on the significant few versus the important many, use communication as the critical path for achieving results, and maintain the gains they've made by following Prosen's lead.
While other business books try to tell you what to do to run your business better, faster and for greater profit, Bob Prosen's Kiss Theory Good Bye gives you the tools and step-by-step directions to make it happen. For leaders who demand superior results, Kiss Theory Good Bye delivers the goods for taking immediate - and lasting - action.
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KISS THEORY GOOD BYE:
Five Proven Ways to Get Extraordinary Results in Any Company
By Bob Prosen
Gold Pen Publishing
Publication date: August 2006
$21.95 / 256 Pages / Hardcover
ISBN 0-9776848-0-6
Prosen Center for Business Advancement, The
Prosen Center for Business Advancement, The
Other business books try to tell you how to run your business better, faster, and for a greater profit. Seasoned corporate executive Bob Prosen gives you step-by-step directions to make it happen. Kiss Theory Good Bye replaces management theory with battle proven tools and tactics to rapidly increase performance and results in any company. These are the how-to details that actually help leaders get immediate and lasting results. Direct and straightforward, this no non-sense playbook cuts like a laser through the fog of political correctness and business-as-usual giving leaders what they want most - less talk, more results.
