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Greentech Media and SRI International to Hold Symposium on the Future of Green Building at SRI International, June 11, 2009

Greentech Media and SRI International to Hold Symposium on the Future of Green Building at SRI International, June 11, 2009

Published 05-08-09

Submitted by Greentech Media

CAMBRIDGE, Mass. - May 7, 2009 - Greentech Media and SRI International announce a one-day symposium to be held June 11, 2009 on the companies, policies and people shaping this market. Green building technologies may do more to reduce energy consumption and greenhouse gases than solar, wind, biofuels or electric cars in the coming decades; building operations and construction account for 51 percent of all of the energy consumed in the U.S. and 76 percent of the electricity. Even more important, a substantial portion of that power is wasted because of the inefficient and aged technologies used to construct and operate homes and offices.

The conference features keynote speaker James Sweeney, the director of the Precourt Institute for Energy Efficiency at Stanford University. He will address energy policy and energy efficiency, highlighting the connection between policy initiatives, markets, human behavior and reduced energy consumption. A second keynote, given by Marc Porat, Chairman of Serious Materials, CalStar Cement and ZETA Communities explores how the development market will grow the economy in the coming years.

Other sessions include: "Navigating the Stimulus," "From Concept to Construction: What Works in Green Building" and "How to Make Money in the Green Buildings," all of which feature high-level perspectives from legal experts, venture capitalists and developers in the field.

The event will also present new products - such as energy-efficient light bulbs shaped like kitchen tiles and wallboards made from grass fibers - and it will discuss the dilemmas facing architects, contractors and building owners in going green.

Select speakers include: Kevin Surace, President and CEO, Serious Materials; Phil Williams, PE, LEED AP, Vice President of Technical Systems and Sustainability, Webcor; and Michelle Kaufmann, AIA, LEED AP, Founder and Chairman, Michelle Kaufmann Designs.

The day will conclude with the Green Building entrepreneur showcase hosted by the California Cleantech Open held during the evening cocktail reception.

The symposium will take place at SRI in Menlo Park, Calif. For more information please visit: http://www.greentechmedia.com/events/live/green-building-summit/.

About Greentech Media
Greentech Media is an integrated online media company designed to deliver the highest-quality content in the industry, whether it is research, news or critical networking events. Greentech Media is headquartered in Cambridge, Mass., with operations in New York City, San Francisco and Munich. For more information, visit www.greentechmedia.com.

About SRI
Silicon Valley-based SRI International is one of the world's leading independent research and technology development organizations. SRI, which was founded by Stanford University as Stanford Research Institute in 1946 and became independent in 1970, has been meeting the strategic needs of clients and partners for more than 60 years. Perhaps best known for its invention of the computer mouse and interactive computing, SRI has also been responsible for major advances in networking and communications, robotics, drug discovery and development, advanced materials, atmospheric research, education research, economic development, national security, and more. The nonprofit institute performs sponsored research and development for government agencies, businesses, and foundations. SRI also licenses its technologies, forms strategic alliances, and creates spin-off companies. In 2008, SRI's consolidated revenues, including its wholly owned for-profit subsidiary, Sarnoff Corporation, were approximately $490 million.

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Greentech Media was founded in February 2007 with the vision of creating a fully integrated online-media company comprised of cutting-edge news, in-depth market research, and focused industry events. Research and analysis is an important part of every facet of our business and underpins all our offerings. As the global greentech market grows, we plan to offer both critical business information and a platform that allows companies to communicate most effectively with their investors, partners and customers.

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