CSR Press Release

LOS ANGELES, CA – July 17, 2007 - "The Commuter Pod" Cartoon Write the Next Webisode Contest is a skills-based writing competition in which participants submit an original storyline script to be eligible to potentially be selected as the winner. "The Commuter Pod" has an entrepreneurial storyline about the development of an eco-friendly car of the future that is 100% recyclable and runs on alternative energy. Storyline Submissions are due by August 9, 2007. The winning entry for the Contest will have the opportunity to enter a contract which provides for payment of $1,000 in consideration for writing the next webisode for "The Commuter Pod" and the winning participant will be featured on www.StartupTime.com as well as receive additional publicity.

One of the judges of the contest is Guy Kawasaki, the author of The Art of the Start and managing director of Garage Technology Ventures. He is also the co-founder of Truemors, a website that enables people to post news, rumors, and stories in order to "tell the world." Another judge for the contest is Michael Bellavia the managing director of Animax Entertainment which is the inaugural Broadband Emmy Award winning studio that produces character driven content for all screens. Animax Entertainment produced the first webisode of "The Commuter Pod" and will be producing the winning entry. Accomplished actress Mariel Hemingway is a special guest judge of the contest and she is the author of Healthy Living from the Inside Out: Every Woman's Guide to Real Beauty, Renewed Energy and a Radiant Life and Finding My Balance.

The Contest is produced by Mentorography, Inc. and sponsored by O.N.E.(TM) World Enterprises the makers of O.N.E.(TM) 100% Coconut Water and O.N.E.(TM) Amazon Açai. StartupTime's strategic partners include Plenty, BrainReactions and Writers Boot Camp.

For more information on the Contest and to submit your entry visit www.StartupTime.com. For the Official Contest Rules visit www.startuptime.com/rules.html.

About the Company that is Putting on "The Commuter Pod" Write the Next Webisode Contest.

Mentorography, Inc. is an Internet media company dedicated to inventing a better world today by inspiring young adults to create socially-responsible new ventures and content. Mentorographies impart the insights, driving philosophies and lessons learned of the socially-minded entrepreneur regarding their startup journey.

Mentorographies are digital diaries of socially-responsible entrepreneurs that exist in multiple formats including: as a teaching method for college-age students, as textbooks, as a new form of case studies, as audio blogs, as a journal and as user-created storylines. Mentorography's media products can be found at:

www.Mentorography.com

www.StartupTime.com

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Mentorography, Inc.