CSR Press Release

BURLINGAME, Calif. - February 18, 2009 - Sustainable Life Media today announced a substantially expanded board of advisors assembled to help steer and play host to Sustainable Brands '09, taking place May 31 - June 4, 2009 at the Monterey (CA) Conference Center. Now in its third year, the 3-day conference has become the preeminent gathering of sustainability, brand and design leaders focused on sustainability as a driver of revenue growth and brand equity in a complex and rapidly changing world.

Combining experience across various industry sectors - from technology, to consumer packaged goods to retail and beyond - the advisory board's specific work groups will curate and devise plenary and breakout sessions, as well as many forms of interactive dialogue that address:

• Emerging market forces and smart strategic response


• Driving sustainable brand success in an economically strapped, Web 2.0 world


• Next generation product, packaging, supply chain & materials innovation


• New models for partnership and collaboration

"This core group of thought leaders, each of whom are Sustainable Brands alumni, shares our conviction that innovation for sustainability opens the door to enormous business opportunity for the future. More importantly, they bring deep experience, creativity and insight into what's working, and what's not, with respect to new business and governance models, metrics, product design and communications strategies" said KoAnn Vikoren Skrzyniarz, CEO of Sustainable Life Media. "While momentum in our community has been building for the past few years, the climate is finally right for real breakthrough progress. Attendees to Sustainable Brands '09 can expect to experience and be part of the dramatic leap forward that is taking place in the sustainable brand community."

The advisory board roster includes:
Lauralee Alben, Alben Design; Steve Bishop, IDEO; Seetha Coleman-Kammula, Simply Sustain; Steve Cook, ABEO Partners; Lucas Daniel, gravitytank; Tamara Giltsoff; Jonathan Greenblatt; Cheryl Heller, Heller Communications Design; Chris Laszlo, Sustainable Value Partners; Mark Lee, SustainAbility; Lisa Lilienthal, Lilienthal PR, Inc.; Paul Lilienthal, Pictura Graphics; Annie Longsworth, Cohn & Wolfe; Mark McElroy, Center for Sustainable Innovation; Victor Melendez; Jeff Mendelsohn, New Leaf Paper; Christina Nicholson, Williams-Sonoma; Jacquie Ottman, J. Ottman Consulting; Greg Owsley, New Belgium Brewing Co.; Eric Park, Ziba Design; Robin Raj, Citizen Group; Marc Rettig, Fit Associates; Peter Salmon, Moxie Design; Will Sarni, Domani Sustainability Consulting; Charlie Sheldon, IDSA-SF; Yalmaz Siddiqui, Office Depot; Sandy Skees, Communications 4 Good; Duke Stump, The NorthStar Manifesto; Peter ter Weeme, Junxion Strategy; Pam Van Orden, Enlightened Brand; Rudy Vetter; Andrew Winston, Winston Eco-Strategies; Kindley Walsh-Lawlor, Gap, Inc.; Ian Yolles; Marci Zaroff, Under the Canopy. For a look at complete advisor biographies, please visit: http://www.sustainablelifemedia.com/events/sb09/advisoryboard.

About Sustainable Brands
Widely reputed to be the most compelling sustainability conference of the year, Sustainable Brands '09 will convene over 600 brand leaders from companies such as AMD, AT&T, BP, Dell, Coca-Cola, Clorox, GE, HP, Kimberly-Clark, Nestle/Purina, PepsiCo, Time, Inc., Toyota, Wal-Mart and an unprecedented list of others. Details on the conference will be unfolding in coming weeks at: http://www.sustainablebrands09.com. SB08 sold out. Early registration incentives are in place now, but will be limited. Prospective attendees wishing to reserve space at the best rate and receive a complimentary hotel room night along with their registration should book soon.

About Sustainable Life Media
A business-to-business online community, e-newsletter and event company located in Burlingame, CA, Sustainable Life Media (SLM) is home for business professionals looking to build new value and competitive advantage by innovating more sustainable strategies, practices and products. SLM delivers top news stories related to the what, who and how of environmental and social innovation, and helps community members connect with thought leaders, peers, partners and solutions providers that can help them quickly reach their goals. For more information, please visit: http://www.sustainablelifemedia.com/about. To subscribe to SLM Newsletters, free, please visit http://www.sustainablelifemedia.com/newsletters.

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