CSR Press Release

- January 27, 2009 - You are invited to the inaugural American Cancer Society Corporate Impact Conference, where corporate leaders and industry experts will showcase emerging strategies and the latest industry trends around community involvement and employee wellness.

Impact: Companies Changing the Course of Cancer

Date: June 18-19, 2009

Location: Hyatt Regency Chicago • Chicago, Illinois

Conference Co-chairs

John R. Seffrin, PhD CEO, American Cancer Society

Randall Stephenson, Chairman, CEO and President, AT&T

Conference Description
Because cancer affects nearly everyone in some way, the disease has a major impact on the workforce. The estimated total cost of cancer is more than $219 billion per year in health care expenses and lost productivity. Hosted by the American Cancer Society, the conference will serve as a forum for corporate leaders committed to understanding the economic impact of cancer. It also will recognize the nation’s foremost companies that are impacting cancer through their commitment to the health of their employees and through the contributions raised in the fight against the disease and leading the way in corporate responsibility and community involvement.

Who Should Attend
The conference is designed for people who are responsible for their company’s overall health management, health and wellness programs, corporate philanthropy, and community involvement initiatives. During a separate forum, CEO participants can join in-depth, peer-to-peer exchanges on issues relevant to running organizations effectively with a healthy workforce.

Benefits of the Conference

• Enhance brand image through collaboration and increased visibility with the American Cancer Society.
  
• Increase awareness and understanding of evidence-based strategies to reduce workforce cancer risk and associated costs.
  
• Learn about the economic and community impact of cancer in the United States and globally.
  
• Learn about international, nationwide, and local community strategies to engage in cancer prevention and early detection.
  
• Learn from companies already utilizing effective strategies to combat the effects of cancer with their own employee population.
  
• Gain access to American Cancer Society tools and information necessary to implement company-specific cancer prevention and early detection strategies.
  
• Increase productivity through the reduction of absenteeism and improve employee morale.

Employee Tracks
The conference will address issues in two major tracks. Tentative workshops will include:

Community Involvement and Corporate Philanthropy

• Giving to get: Measuring the ROI of volunteer programs
  
• Developing leaders through team programs
  
• Increasing participation in employee giving campaigns
  
• Creating excitement for employee giving campaigns
  
• Cause branding workshop
  
• Creating cancer advocates through community involvement

Health & Wellness

• A transformational business imperative: Creating a culture of health within your organization
  
• Successful health marketing and communication strategies to increase employee utilization of health/wellness benefits
  
• Human capital metrics of success: Case studies of ROI models across industry type and size
  
• CEO Cancer Gold Standard: Optimal health plan design to prevent and treat cancer
  
• American Cancer Society Workplace Solutions: Using evidence-based strategies to focus on chronic disease prevention among your workforce

A separate notice announcing the registration Web site will be released in April 2009. Specific session information will also be available on the registration Web site.

For more information about the American Cancer Society Corporate Impact Conference, or for information about corporate sponsorship opportunities, contact acsworkplacesolutions@cancer.org

For more information, please contact:

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American Cancer Society