CSR Profile of Rolex SA

The Rolex Awards for Enterprise support innovative projects benefiting communities around the world. Founded in 1976, the program supports original projects in the fields of science, technology, exploration, the environment, and cultural heritage. Open to anyone of any age, nationality or background whose innovative project meets the program’s criteria – originality, feasibility and potential impact – the Rolex Awards support those with an unfailing spirit of enterprise. On November 18, 2008, five Rolex Laureates will each receive $100,000 and five Associate Laureates will each receive $50,000 to fuel projects around the globe. For more than 30 years, the Rolex Awards have helped to: protect endangered species and ecosystems; preserve ancient customs; provide safe, affordable food, water, shelter, and medicine in developing countries; and introduce revolutionary, technological and scientific inventions. The company's other primary philanthropic program, the Rolex Mentor and Protégé Arts Initiative, pairs emerging artists with international masters in the visual arts, dance, film, literature, music, and theater for a year of one-to-one collaboration. Both programs advance the work of individuals who exemplify the vision, innovation, and excellence that define the Rolex brand. For more information on the Rolex Awards, visit: rolexawards.com

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