CSR Profile of Communications4Good

Communications4Good, is a triple bottom line agency that creates effective communications strategy as part of the solution to global economic, environmental and social challenges. We work with early stage and legacy companies, NGOS and governments in developing their sustainable brand promise. We start by identifying the 'head and heart' story that inspires every product design, each company formation in order to communicate authentically to key stakeholders. This intertwined rationale becomes the goodness narrative that underpins authentic positioning.

Our strategic communication shapes timely discussion about the business transformation that is taking place on a worldwide platform. We build critical stakeholder engagement using two-way conversations that are relevant, authentic and transparent. We create an accessible, inspirational and shareable narrative -- with a compelling back-story -- that increases support, encourages advocacy and ensures success. We recommend strategic direction, develop go-to-market communications plans, launch companies, create industry categories, develop brand positioning messaging and elevator pitches, create and implement social media campaigns, execute media relations and outreach, identify and leverage partner relationships, build awareness, maintain product momentum, and engage communities through extensive outreach programs.

Our goal is to tell strategic stories that create connections and inspire goodness in a sustainable world. Our experienced and creative staff of strategists, media relations experts, writers, social media specialists, designers and marketers manage a roster of client activity in one of five practice areas: Consumer, Sustainability, Social Innovation, Food/Ag, and Cleantech.