November 18, 2017

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CSR Event

Building and Branding a Breakthrough Signature Program Event

Organizer: Boston College Center for Corporate Citizenship

Date: 11.08.06, 12:00AM – 11.10.06, 12:00AM ET

Location:San Antonio, Texas

Sponsor: Boston College Center for Corporate Citizenship

Website: www.bcccc.net/signatureprograms

A corporate community involvement signature program is one of the most powerful articulations of your corporate brand. Done well, it can genuinely express your company’s culture and values, engage and motivate employees and enrich your corporate reputation. Great signature programs are tailored to the unique cultures, competencies and strategies of individual companies. There is no simple formula for developing one, but there are essential considerations that should guide the development process. Drawing on real world examples, this course will offer you practical perspectives on how to conceive, integrate and implement a signature program that differentiates your company while making a meaningful difference in your communities.

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Boston College Center for Corporate Citizenship

 

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