July 29, 2014

CSRWire.com The Corporate Social Responsibility Newswire

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Can Corporate Sustainability & Economic Growth Coexist?


We chatted with SAP, BSR, CDP and 232 communicators.

Generating over 1,300 tweets.

9,437,880 impressions

&

Engaging over 377,000 Twitter accounts.

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&

Let's chat!

Reversing Perception, Creating Impact:

We Chat with MGM's Executive Team!

MGM executive team

Generating 5.6 million impressions.

Engaging over 270,000 Twitter accounts.

With over 650 tweets.

mgm

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&

Let's talk!

#BaBf: What Does it Mean to Brew a Better Future?

We chat LIVE with

Heineken

Generating 6.2 million impressions.

Engaging almost 300,000 Twitter accounts.

With  146 communicators.

And almost 800 tweets.

Heineken sustainability goals

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&

Learn more about our Twitter Chats!

When Corporate Citizenship Integrates with Business Strategy: In Conversation with

HP Living ProgressGenerating 7.2 million impressions.

Engaging almost 1.3 million Twitter accounts.

With 193 communicators.

And almost 800 tweets.

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&

Let's chat!


What Does it Mean
to Compete to be
Best FOR the
World?

We chatted LIVE
with:

Badger Balm, Indigenous Designs

Generating 8.1 million impressions.

With 128 communicators.

And almost 900 tweets.

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&

Let's chat!

CSR Event

Speaking the Language: Gaining Executive Buy-in

Organizer: Center for Corporate Citizenship at Boston College

Date: 05.07.14, 12:00PM – 05.07.14, 01:00PM ET

Location:Online

Sponsor:Center for Corporate Citizenship at Boston College

Website: bit.ly/1lEV5SO

Executive buy-in is an essential ingredient in moving a citizenship portfolio forward. Advanced citizenship departments recognize that professionals must be aligned with the corporate strategy and understand the goals and language of their senior executives. A successful citizenship strategy is one that is integrated into the business goals and clearly demonstrates business benefit. By communicating a citizenship strategy in the language of business, these companies have converted their senior executives into strong citizenship champions.

Featured Speakers:

  • Kate Antonacci, Director of Societal Impact Initiatives, Panera Bread
  • Bridget G. Hurd, Director of Community Responsibility, Blue Cross Blue Shield of Michigan
  • Crayton Webb, Director, Corporate Communications & CSR, Mary Kay

To register for the webinar click here: bit.ly/1lEV5SO

Follow on Twitter #BCWebinar.

For more information, please contact:

For more from this organization:

Center for Corporate Citizenship at Boston College

 

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