Organizer: Engage for Good
Date: 05.30.12, 02:30PM – 05.31.12, 05:30PM ET
Location:J.W. Marriott, Chicago
Sponsor:Cause Marketing Forum, Inc.
Cause marketing is now widely recognized as one of the most powerful marketing strategies for both companies and causes with conservative estimates quantifying corporate cause sponsorships at $1.68 billion in 2011.
The annual Cause Marketing Forum is the must-attend conference of the year focusing solely on this increasingly important marketing approach and subset of corporate social responsibility (CSR) efforts. Appropriate for both novice and seasoned cause marketers, the annual Cause Marketing Forum covers a wide range of topics featuring expert cause marketing speakers and discussion group leaders. From legal considerations to forming the perfect corporate-nonprofit partnership to harnessing the power of social media for your cause marketing campaign, no cause-related marketing topic is left uncovered.
Register Today at http://www.CauseMarketingForum.com/CMF12
Attendees will hear from executives, marketing and corporate social responsibility professionals from companies including Zynga, Procter & Gamble, Campbell’s Soup Company, Whirlpool, ANN Inc., Yum! Brands, The Coca-Cola Company, AOL/Huffington Post Media Group and others.
Nonprofit speakers include executive and cause marketing representatives from U.S. Fund for UNICEF, Susan G. Komen for the Cure, KaBoom!, ACCION, World Wildlife Fund, DoSomething.org, March of Dimes, Adopt a Clasroom and others.
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For more from this organization:Engage for Good