CSR Event

WEBINAR: Green Tourism

Want simple ways to make your lodgings and tourism-related businesses more eco-friendly? Curious about all the new "green certifications" out there for tourism-related businesses? Wondering how to create an authentic green brand without spending a lot of money?

Don't be intimidated by the term "going green!" Co-hosts Caylin Sanders of EscapeMaker.com and Jennifer Woofter of Strategic Sustainability Consulting will explain the basics of green tourism - both how to improve the eco-sensitivity of your operations and how to communicate your green activities and market them to potential customers.

In this fun 60-minute interactive online session, you'll learn:

• What are the key environmental impacts in the tourism industry?


• How can smaller lodging facilities "go green" on a budget?


• Are "green certifications" really worth it?


• How can I effectively communicate a green brand?


• How can I create a "green package" for eco-minded guests?

Wednesday, September 15
2pm - 3pm ET
Cost: $29 (use the code SSC2010 to get 10% off)