Corporate Social Responsibility Event
10.20.2008 - 10.20.2008
BRANDING FOR SUSTAINABILITY: Strategies and Insights for Building Brand Equity and Creating Shared Value
Monday, October 20, 2008
9:00 am to 12 noon
Puck Building
295 Lafayette St # 705
New York, NY 10012
How can socially responsible businesses build authentic brands for a more
sustainable future? That's the question at the center of an upcoming
workshop entitled "Branding for Sustainability" featuring a top executive
from EILEEN FISHER, along with strategy consultancy
SustainAbility, and branding agency BBMG. Jurriaan Kamp,
founder and editor-in-chief of Ode magazine, will moderate the
workshop.
Designed for CEOs, CMOs, brand managers, communications directors and
CSR/sustainability officers, the informative panels and interactive
workshops will explore how the latest trends in branding and marketing are
advancing corporate sustainability programs, creating opportunities for
business innovation and offering new possibilities for triple bottom line
value creation.
The New York City workshop is the last in a series of three workshops; the
previous two are in San Francisco (September 17) and Austin (September
22).
Speakers:
Amy Hall, Director of Social Consciousness, EILEEN FISHER
Joe Sibilia, President, CSRwire
Mark Lee and Michael Sadowski, SustainAbility
Raphael Bemporad and Mitch Baranowski, Co-Founders, BBMG
Event Location
New York, NY
Sponsoring Company/Organization
Web Site
brandingforsustainability.com
For More Information Contact
