Street Smart Sustainability: The Entrepreneur's Guide to Profitably Greening Your Organization's DNA (Social Venture Network)

Author: David Mager (Author), Joe Sibilia (Author)

Release: View

Purchase: Buy

Description:

If you run a small- to medium-sized business and you're wondering whether or not to go green, this book probably isn't for you. Although David Mager and Joe Sibilia do include 10 reasons sustainability makes economic and ecological sense, they're not here to convince you why. Street Smart Sustainability is about--with detailed, nuts-and-bolts, step-by-step advice on--how to green business green profitably.

Mager and Sibilia begin by discussing how to get employee buy-in to and motivate your company into becoming sustainable. Then they cover how to get started--auditing your current sustainability position, developing a plan to move forward and quantitatively measuring your progress.

Street Smart Sustainability is a roadmap to the sustainable low-hanging fruit at a time when the public is hungry for businesses that demonstrate genuine respect for the environment. It provides simple tools so you can make continuous, cost-effective improvements in your sustainability practices--practices that diffuse into the organizational DNA and become fixtures, shifting the prevailing corporate culture.

Editor's Note: Co-authors Joe Sibilia and David Mager are available for interviews and speaking engagements. Please call (802) 251-0110 x1108 for bookings and schedule requirements. View Joe Sibilia's Talkback post on Street Smart Sustainability here.