September 21, 2014 The Corporate Social Responsibility Newswire

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Reversing Perception, Creating Impact:

We Chat with MGM's Executive Team!

MGM executive team

Generating 5.6 million impressions.

Engaging over 270,000 Twitter accounts.

With over 650 tweets.


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Let's talk!

#BaBf: What Does it Mean to Brew a Better Future?

We chat LIVE with


Generating 6.2 million impressions.

Engaging almost 300,000 Twitter accounts.

With  146 communicators.

And almost 800 tweets.

Heineken sustainability goals

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Learn more about our Twitter Chats!

When Corporate Citizenship Integrates with Business Strategy: In Conversation with

HP Living ProgressGenerating 7.2 million impressions.

Engaging almost 1.3 million Twitter accounts.

With 193 communicators.

And almost 800 tweets.

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Let's chat!

What Does it Mean
to Compete to be
Best FOR the

We chatted LIVE

Badger Balm, Indigenous Designs

Generating 8.1 million impressions.

With 128 communicators.

And almost 900 tweets.

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Let's chat!

Stakeholder Engagement

70 million Daily Customers
5 Sustainability Goals

McDonald's Chats LIVE with CSRwire!

McDonald's Journey for Good

Generating 15 million impressions.

Engaging over 2 million Twitter accounts.

With 227 communicators.

And almost 1,200 tweets.

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Let's chat!

Can Corporate Sustainability & Economic Growth Coexist?

We chatted with SAP, BSR, CDP and 232 communicators.

Generating over 1,300 tweets.

9,437,880 impressions


Engaging over 377,000 Twitter accounts.

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Let's chat!


Street Smart Sustainability: The Entrepreneur's Guide to Profitably Greening Your Organization's DNA (Social Venture Network)

Author: David Mager (Author), Joe Sibilia (Author)

Release: View

Purchase: Buy


If you run a small- to medium-sized business and you're wondering whether or not to go green, this book probably isn't for you. Although David Mager and Joe Sibilia do include 10 reasons sustainability makes economic and ecological sense, they're not here to convince you why. Street Smart Sustainability is about--with detailed, nuts-and-bolts, step-by-step advice on--how to green business green profitably.

Mager and Sibilia begin by discussing how to get employee buy-in to and motivate your company into becoming sustainable. Then they cover how to get started--auditing your current sustainability position, developing a plan to move forward and quantitatively measuring your progress.

Street Smart Sustainability is a roadmap to the sustainable low-hanging fruit at a time when the public is hungry for businesses that demonstrate genuine respect for the environment. It provides simple tools so you can make continuous, cost-effective improvements in your sustainability practices--practices that diffuse into the organizational DNA and become fixtures, shifting the prevailing corporate culture.

Editor's Note: Co-authors Joe Sibilia and David Mager are available for interviews and speaking engagements. Please call (802) 251-0110 x1108 for bookings and schedule requirements. View Joe Sibilia's Talkback post on Street Smart Sustainability here.


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