November 17, 2018 The Corporate Social Responsibility Newswire

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Corporate Community Involvement: The Definitive Guide to Maximising your Business' Societal Engagement

Author: Nick Lakin and Veronica Scheubel

Purchase: Buy


Companies around the world are trying to answer these questions. Many are asking the same questions even as, collectively, they continue to spend billions on their communities. How do they know which activities are really worthwhile?

Building on the authors' own extensive global experience at Nokia and E.ON, as well as the experience of many other experts in the field, this book offers the first-ever "how to" roadmap for managers on the comprehensive implementation of strategic Community Involvement inside their companies. It is designed to be practical - for those who want to act upon what they have read. It will fill a long-neglected niche as a day-to-day reference guide for practitioners.

View CSRwire commentary about Corporate Community Involvement here.


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