Author: Margot Fraser Lisa Lorimer
Description: Socially responsible business leaders face issues that other business leaders never have to grapple with-problems that are never anticipated or addressed in MBA textbooks. In fact, the whole experience of running a vales-oriented business can be incredibly isolating and draining. Birkenstock founder Margot Fraser and former Vermont Bread Company CEO Lisa Lorimer have been there, and they’re here to help. In Dealing With the Tough Stuff: Practical Wisdom for Running a Values-Driven Business, they offer the kinds of personal insights and seasoned advice that isn't taught in business school. Reading it is like being mentored by some of the nation's top socially conscious entrepreneurs. Each chapter tackles a particular challenge. How open and honest can you really be with your employees and still run an efficient business? At what point do you seek outside expertise? What do you do when things go terribly wrong? When is it time to leave? The authors share their experiences-not just what worked, but sometimes what spectactularly didn't.