April 24, 2014

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Can Corporate Sustainability & Economic Growth Coexist?

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Johnson & Johnson’s Earthwards: Promoting Greener Product Development

Earthwards

Sustainability is no longer a fleeting trend. It is becoming a standard practice of companies both large and small, across multiple industries here in the United States and around the world. The health care sector is no different. While the safety and efficacy of health and personal care products will always be paramount, people today are increasingly interested in the sustainability of the products they purchase.

This series is about EARTHWARDS, a Johnson & Johnson program designed to promote greener product development throughout the enterprise. You will hear from employees at Johnson & Johnson and its Family of Companies, including some of the sustainability advocates who helped build and evolve the program over the years; brand managers and R&D leaders who collaborate to design greener products; and external corporate social responsibility (CSR) experts who will provide their own unique perspectives on more sustainable product development at Johnson & Johnson.

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