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Corporate Social Responsibility
News
2.22.2006 ET
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CSR News from:
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Future 500
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News Category:
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Biopolymers - A Bridge to Zero-Waste Communities
(CSRwire) SAN FRANCISCO--(BUSINESS WIRE)--Feb. 22, 2006--The introduction of
biopolymers, combined with a growing infrastructure for composting them,
may reduce the estimated 94 percent(a) of all plastic consumer products
that currently end up in local disposal facilities in the U.S.
One of the potential breakthrough materials for helping achieve this goal
is NatureWorks(R) PLA, the first commercially available polymer made from
a 100-percent annually renewable resource - field corn. The resin is being
used in a wide range of consumer packaging applications and is one of only
half a dozen materials in the U.S. to carry the "compostable" logo
certifying it will biodegrade and compost satisfactorily in active
commercially managed compost facilities, which are being introduced
throughout the U.S.
Because new plastics entering the waste stream have the potential to
impact existing recycling programs, NatureWorks LLC, the company
manufacturing NatureWorks PLA, has worked with Future 500, a non-profit
research and technical assistance organization, to engage practitioners in
developing short-term and long-term solutions to handling the PLA
material.
Programs to understand the practical dynamics of market introduction
are underway with two prominent recycling programs to demonstrate how this
new product can be managed locally, kept out of the waste stream, and
introduced without contaminating the recycling stream. This includes
working with the City of San Francisco's recycling program and Eco-Cycle,
Inc., a mission-based grassroots recycling program that serves Boulder,
Colo.
"Eco-Cycle encourages everyone to support the growth of a new, cleaner
industry called 'bioplastics,'" said Eric Lombardi, CEO of Eco-Cycle. "The
technology of using 100-percent compostable materials for products and
packaging has been improving every year; and the compost industry across
the nation is helping to create the new community recovery systems needed
to keep this material out of landfills and incineration. There are
significant challenges to keeping bioplastic bottles out of the landfills,
but we feel NatureWorks is sincere in its efforts to create new solutions
to those challenges. The recycling industry has a successful history of
dealing with new materials and now we all need to come together and help
make the compostable alternative a true solution to landfill capacity
problems at a local level."
The Washington, D.C.-based Institute for Local Self-Reliance
(ILSR) has also been part of the stakeholder process facilitated by Future
500. ILSR's broad interests are in the development of 'sustainable plastic'
products as part of its Carbohydrate Economy program, in which bioproducts
and biofuels made from plant matter replace fossil-fuel-based products.
"Biopolymers will play a critical role in the future zero-waste
economy," said Neil Seldman, president of ILSR. "ILSR supports the
bioproducts industry as it moves from infancy to commercial reality. We
applaud the research NatureWorks is undertaking to keep its product out of
disposal facilities in a way that complements local recycling and
composting initiatives. Composting bioproducts locally creates a closed
loop within the local economy and environment."
NatureWorks has taken decisive steps in stakeholder engagement and is
the first company to actively work with industry groups in anticipation of
market demand. In August 2005, NatureWorks LLC announced its buy-back
program for bottles at the National Recycling Convention held in
Minneapolis, Minn. Through the buy-back program, NatureWorks will buy
post-consumer PLA bottles that have been sorted into distinct PLA bales
meeting a predefined specification and resulting in truckload quantities
(40,000 lbs.). The company will buy these bales at an agreed-upon price
and route them to an appropriate end-of-life solution and/or post-consumer
use based on geography of collection and prevailing market economics. This
program allows a bridge to the development of a commercially viable
post-consumer PLA market.
"Public comment and support as well as the time and work commitment to
collaborate with us is deeply appreciated," remarked Dennis McGrew,
president and CEO for NatureWorks LLC. "All the employees at NatureWorks
are honored to have gained the respect of groups such as Eco-Cycle and
ISLR. As a company we are committed to listening to our customers,
consumers and community groups as we move from research to retail reality.
As the biopolymer industry leader NatureWorks is dedicated to responsible
growth and adoption--whether it is with a major brandowner or a small
retailer - in North America, Asia, Europe or many other places around the
world."
About Future 500
Uniquely qualified to conduct the 360 process, Future 500 forges links
between corporations and stakeholders to advance global citizenship. With a
staff of executives from both the corporate and NGO sectors, we are leaders
in stakeholder engagement, pioneering the tools, strategies and processes
that help disparate parties identify common ground, address society's
critical problems, and effect lasting, positive change. Future 500 is
based in San Francisco and Tokyo, with affiliates in China and Seattle.
For more information please visit:
www.future500.org
www.ecocycle.org
www.islr.org
www.natureworksllc.com
NatureWorks and the EcoPLA design are registered trademarks of
NatureWorks LLC.
(a) According to data published by the Environmental Protection Agency
and Ohio Department of Natural Resources
Copyright Business Wire 2006
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