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Corporate Social Responsibility
News
6.21.2007 - 10:35am ET
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Dell and Goodwill Launch Free Computer Recycling Service for Consumers in New Jersey and Philadelphia
(CSRwire) TRENTON, N.J.--(BUSINESS WIRE)--June 21, 2007--Reconnect, a free drop-off
program to recycle unwanted computers, was introduced today by Dell
(NASDAQ:DELL), Goodwill Industries of Greater New York and Northern New
Jersey and Goodwill Industries of Southern New Jersey/Quaker City
Goodwill.
Reconnect will serve consumers throughout New Jersey and Philadelphia.
The program leverages Dell's resources and global recycling experience and
the donation and retail infrastructure of Goodwill.
Reconnect helps protect the environment through the responsible
recycling or reuse of computer equipment, and provides residents a
convenient way to support a local non-profit organization.
The program's goal is two-fold: divert more than four million pounds
of used computers and computer equipment from area landfills over the next
year; and provide consumer education on the importance of environmentally
responsible computer disposal. Reconnect also will help create job
opportunities for individuals with disabilities and other employment
barriers.
"Providing robust, convenient and safe recycling solutions for used
electronics is critical to New Jersey's future and all of us share a
responsibility in finding those solutions. Reconnect brings the combined
experience of Dell and Goodwill together to provide free computer
recycling to our state's citizens, and I'm proud to see New Jersey help
lead the nation with this innovative approach," said Senator Bob Smith.
"I want to thank Dell and Goodwill for bringing this important
initiative to the Garden State," said Assemblyman Reed Gusciora. "This
effort will not only keep computers out of our landfills, it will also
support Goodwill's job-training and employment services."
Beginning today, residents throughout New Jersey and Philadelphia can
visit www.reconnectpartnership.com to locate the most convenient drop-off
at any of the 23 participating Goodwill donation centers and retail
stores.
Goodwill will accept and sort the donated computer equipment and
Dell's product recovery partner will recycle and remarket the recycled
materials, such as plastics, glass and metals. All proceeds support
Goodwill's non-profit job-training and employment programs.
Residents will be responsible for removing data from hard drives and
other storage media before donating to Goodwill. Goodwill staff will
provide donors with a donation receipt at the time of donation.
"We are very excited to be partnering with Dell in an initiative that
furthers Goodwill's mission and benefits our communities," said Rex L.
Davidson, president and CEO of Goodwill Industries of Greater New York and
Northern New Jersey. "Reconnect is a proactive solution to the very real
issue of environmentally responsible electronics disposal."
"We are pleased to be aligned with such a good corporate citizen like
Dell," said Mark B. Boyd, president and CEO of Goodwill Industries of
Southern New Jersey/Quaker City Goodwill. "I believe this is a win-win for
our citizens and the communities we serve. While cognizant of a growing
challenge that e-waste presents, we are now able to successfully recycle
these materials, employ and train individuals in this market and create a
revenue stream to support the growing mission of serving larger and
broader audiences."
"Dell is committed to environmental responsibility in all areas of its
business. The 'Re-Generation,' people of all ages who care about the Earth,
expect nothing less," said Shawn Dennis, vice president of global brand for
Dell. "The Reconnect program is just one initiative that Dell has in place
to continue its commitment to making computer recycling easy and
affordable for all consumers."
Other Goodwill-Dell programs are under way in Austin (15 counties in
Central Texas), San Francisco (Marin, San Francisco and San Mateo
counties), San Antonio (23 counties in Central and South Texas), North
Carolina (49 counties), San Diego County, Pittsburgh and throughout the
state of Michigan.
About Goodwill Industries of Greater New York and Northern New
Jersey
Goodwill Industries of Greater New York and Northern New Jersey, Inc.
is a 501(c) 3 not-for-profit corporation. Founded in 1915, the
community-based human services organization is headquartered in Astoria,
Queens and provides services for more than 110,000 persons with
disabilities disadvantages and other barriers to employment.
Goodwill operates 80 programs at more than 30 sites in each of the five
boroughs of New York City, Northern New Jersey and on Long Island. In
addition, Goodwill's 32 retail stores stretch as far north as Albany.
About Goodwill Industries of Southern New Jersey/Quaker City
Goodwill
Founded in 1948, Goodwill Industries of Southern New Jersey/Quaker
City Goodwill (www.goodwillnj.org) is a nonprofit,
community-based organization. Its mission is to provide education, job
training and career services that prepare individuals with disabilities
and other disadvantaging conditions, such as welfare dependency,
illiteracy, and spousal abuse, for competitive community employment.
Revenues from the mass collection and resale of donated items in
Goodwill's 17 area retail stores fund its high caliber employment training
programs.
About Dell
Dell Inc. (NASDAQ:DELL) listens to customers and delivers innovative
technology and services they trust and value. Uniquely enabled by its
direct business model, Dell is a leading global systems and services
company and No. 34 on the Fortune 500. For more information, visit www.dell.com, or to
communicate directly with Dell via a variety of online channels, go to www.dell.com/conversations.
To get Dell news direct, visit www.dell.com/RSS.
Dell is a trademark of Dell Inc.
Dell disclaims any proprietary interest in the marks and names of
others.
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Copyright Business Wire 2007
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