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Corporate Social Responsibility
News
4.17.2007 - 11:59pm ET
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Presto and USA Cares Enable Military Service Men and Women To Connect with Their Moms and Grandmas for Mother's Day
Presto Donates Five Hundred Mother's Day Gifts to Military Moms
(CSRwire) MOUNTAIN VIEW, CA/LOUISVILLE, KY. – April 17, 2006 – Presto Services
Inc. (www.presto.com)
has partnered with USA Cares (www.usacares.us), a leading military
charitable organization, to help members of the military stay in touch
with their mothers and grandmothers on Mother’s Day and throughout the
year. Presto, which enables users to receive email and photos without a
computer or Internet connection, is working with USA Cares to distribute a
donation of 500 HP Printing Mailboxes and Presto Service subscriptions to
mothers and grandmothers of service members.
Training, temporary duty, and deployment are factors of military life that
cause distance between service members and their loved ones. Nearly all
military personnel use email at their bases, and even service members
deployed in remote locations and Navy ships at sea can obtain email
access. While many families increasingly depend on email to stay in touch,
about three out of four mothers (76%) and more than half of grandmothers
(60%) agreed that advancements in technology such as cell phones and email
sometimes leave the older generations feeling left out, according to a
recent survey commissioned by Presto and conducted by Harris
Interactive®.
Additional survey findings revealed that, when asked what they would
prefer on Mother's Day, eight out of 10 mothers (80%) and three out of
four grandmothers (74%) said they would prefer to spend time with family.
To help bridge this distance when families can't be together, Presto and
USA Cares have teamed up to give mothers and grandmothers of our men and
women in uniform a special Mother’s Day gift – a simple way to keep in
touch with Presto Mail.
"We set up a Presto account for my mother, and her response has been even
better than any of us thought," said LTC Joseph T. Page Jr., USA (Ret).
"She's been receiving a relatively constant email stream of letters and
photos from friends and family, literally throughout the world, including
updates ranging from Patch Barracks in Stuttgart, Germany to Pearl Harbor
in Hawaii."
The Presto Service delivers email and photos from any email program,
mobile phone, or PDA to the HP Printing Mailbox via a regular phone line.
With Presto, there’s no need for a computer or Internet connection. The
Presto Service converts regular email and photo attachments into Presto
Mail—beautiful, easy-to-read color printouts that are automatically
delivered to the HP Printing Mailbox. It's just like letters delivered to
the traditional mailbox.
"Military families back home wait patiently for updates and communication
from their loved ones stationed out of state or overseas," said Barbra
Yaw, Communications Director for USA Cares. "Working with Presto to help
moms and grandmas connect with their Soldiers, Sailors, Airmen, and
Marines via Presto Mail could be the ultimate Mother’s Day gift."
"Initial feedback from military personnel using Presto Mail inspired us to
make the donation," said Raymond Stern, President and CEO of Presto.
"Presto is dedicated to helping families and friends stay connected and
share everyday moments, so we are delighted to work with USA Cares to make
it easy for military personnel to keep in touch with folks back home."
The first 500 active members of the U.S. Army, Navy, Air Force or Marines
who sign up at www.USACares.us will be able to send
their mother or grandmother an HP Printing Mailbox and three-month Presto
Service subscription for Mother’s Day, courtesy of Presto.
About USA Cares
USA Cares is a worldwide charitable organization serving military service
members and their families of all ranks and branches with direction,
advice and grant assistance for quality of life issues caused by military
service. To date, USA Cares has assisted over 5,000 service members and
families with more than $2.5 million dollars in organizational and found
resources. USA Cares, in partnership with The Homeowners Preservation
Foundation, has also saved 129 military homes from foreclosure in 34
states across the nation. Learn more about USA Cares by visiting www.usacares.us.
About Presto Services Inc.
Presto was founded in 2004 to help families and friends stay connected by
making it easier to share digital content. Led by a world-class team of
consumer product and technology veterans from AOL, Intuit, Ofoto/Kodak,
Palm, Procter & Gamble, TiVo, WebTV/Microsoft and Yahoo!, Presto is
redefining digital delivery through a unique service that automatically
prints the digital content you want to enjoy, without a computer or
Internet connection. Publishing partners for Presto’s first product, the
Presto Service and HP Printing Mailbox, include Dow Jones & Company,
Meredith Corporation and Tribune Media Services. The company, based in
Mountain View, Calif., received venture funding from Clearstone Venture
Partners, Kleiner Perkins Caufield & Byers and Vanguard Ventures. For more
information on Presto visit www.presto.com.
About the Survey
Harris Interactive conducted this survey on behalf of Presto Services Inc.
by telephone within the United States between March 22 and March 25, 2007
among 1,016 adults (aged 18 and over). Figures for age, sex, geographic
region, and race were weighted where necessary to bring them into line
with their actual proportions in the population.
With a pure probability sample of 1,016 one could say with a ninety-five
percent probability that the overall results have a sampling error of +/-
3 percentage points. Sampling error for the sub-samples of mothers (n=
325) and grandmothers (n= 229) may be higher and would vary. However that
does not take other sources of error into account.
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