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Corporate Social ResponsibilityNews
2.20.2007 - 04:10pm ET
Keep America Beautiful and Sprint Nextel Partner to 'Wipe Out Wireless Waste'Hundreds of Communities Mobilize During Great American Cleanup to Recycle Wireless Phones and Green the Nation
(CSRwire) STAMFORD, CT - February 20, 2007 - With over 200 million wireless
subscribers in the United States today, the need to recycle old wireless
phones is more important than ever. That’s why Sprint Nextel (NYSE: S)
and Keep America Beautiful are teaming up to 'Wipe Out Wireless Waste'
starting March 1, during the 2007 Great American Cleanup™ - the
country's largest nationwide community improvement program. Cleaning and Greening Up Communities The Sprint Foundation has also contributed $200,000 in support of the Great American Cleanup, which brings together more than 2 million volunteers each year in over 15,000 communities for more than 30,000 clean-up, green-up and fix-up events throughout the U.S. Keep America Beautiful's Great American Cleanup activities include litter clean-ups on public lands and waterways, recycling events, tree and flower plantings, educational workshops, vacant lot restorations, and a diversity of hands-on stewardship projects. In 2006, Great American Cleanup events resulted in the collection of over 228 million pounds of litter and debris through more than 7.5 million volunteer hours. "There are many ways to help keep our nation clean and green, and we’re pleased to add wireless recycling to the list," said G. Raymond Empson, president of Keep America Beautiful. "It’s our pleasure to be partnering with Sprint Nextel, a company with a history of strong environmental commitment, to give communities across the country the tools and information they need to properly recycle their old phones." "We’re excited to team up with Keep America Beautiful to make a difference in the communities where our customers and employees live and work," said Ralph Reid, vice president of corporate social responsibility for Sprint Nextel. "Through the Keep America Beautiful and its nationwide network of affiliates, we look forward to generating more public awareness to help wipe out wireless waste." For more information on the campaign to 'Wipe Out Wireless Waste' or to recycle your old wireless phone, visit www.kab.org/phonerecycling. About Keep America Beautiful, Inc. Keep America Beautiful, Inc., established in 1953, is the nation's largest volunteer-based community action and education organization. This national nonprofit forms public-private partnerships and programs that engage individuals to take greater responsibility for improving their community environments. The Great American Cleanup™ is the organization's signature program that mobilizes millions of volunteers to improve their communities through hands-on participation. For more information on 'Wipe Out Wireless Waste' or to locate a local Keep America Beautiful affiliate, visit www.kab.org/phonerecycling. About Sprint Nextel Sprint Nextel offers a comprehensive range of wireless and wireline communications services bringing the freedom of mobility to consumers, businesses and government users. Sprint Nextel is widely recognized for developing, engineering and deploying innovative technologies, including two robust wireless networks serving 53.1 million customers at the end of 2006; industry-leading mobile data services; instant national and international walkie-talkie capabilities; and an award-winning and global Tier 1 Internet backbone. For more information, visit www.sprint.com. For more information please contact:
Robert Wallace, Vice President/Communications
Laura Rowe
For more CSR news and information from this organization:
Corporate Social Responsibility Profile for Keep America Beautiful
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