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Corporate Social Responsibility
News
2.08.2007 - 09:02am ET
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HP's Redesigned Ink, Toner Packaging to Reduce Greenhouse Gas Emissions by 37 Million Pounds in 2007
(CSRwire) PALO ALTO, Calif.--(BUSINESS WIRE)--Feb. 8, 2007--HP (NYSE:HPQ) today
announced that its redesigned print cartridge packaging for North America
will reduce greenhouse gas emissions by an estimated 37 million pounds in
2007 - the equivalent of taking 3,600 cars off the road for one
year.(1)
The emissions savings are the result of smaller, lighter packages that
both reduce the total carbon footprint of each cartridge and the truck and
freighter transportation traffic required to ship them. Newer packaging
also contains more recyclable and recycled content.
"What I see here is smart design," said Greg Norris, Ph.D.,
environmental life cycle assessment instructor at Harvard University and
creator of the Earthster project (www.earthster.org), an open source
software platform designed to make opportunities for sustainable
production and purchasing globally accessible. "The changes all go in the
right direction environmentally and all in ways that make economic sense
to HP and its customers. More power to these designers."
For retailers, the new packaging is also expected to save significant
transportation and storage costs while freeing up valuable display
space.
"Innovation at HP goes beyond just product design," said Pradeep
Jotwani, senior vice president, Supplies, Imaging and Printing Group, HP.
"Developing environmentally responsible packaging is not only valued by
HP, our customers and our partners - it's also good business."
Environmental benefits
HP estimates its redesigned print cartridge packaging will eliminate
the use of nearly 15 million pounds of materials, including 3 million
pounds of corrugated cardboard in 2007.(1) The packaging also will
eliminate the use of more than 6.8 million pounds of polyvinyl chloride
(PVC) plastic through material reduction and substitution of recycled
content plastic and paperboard.(2)
HP inkjet cartridge multipacks, for example, are now made with
recycled content paperboard instead of PVC. In fact, since 2003, HP has
reduced overall package weight for inkjet cartridge multipacks by 80
percent and quadrupled the number of packages that can be carried in a
single truckload.
Additionally, HP inkjet cartridge photo value packs are now packaged
completely in recycled paperboard instead of PVC plastic. Also, PVC has
been replaced by recycled plastic (PET - RPETG) in HP inkjet cartridge
tripack packaging sold in club stores.(3)
New HP LaserJet toner cartridge packaging uses 45 percent less
packaging material by weight. The more compact package also contains an
innovative multi-chamber air bag that protects the cartridge from
transport damage, dust, moisture and light. The smaller boxes can be
shipped 30 percent more efficiently - a standard shipping pallet holds 203
cartridges instead of the previous 144.
Overall, the more efficient packaging is expected to reduce truck
traffic in the United States and Canada by an estimated 1.5 million miles
in 2007.(4)
Retail benefits
Retailers also should realize savings in shelf space from the new
packaging. Front-facing surface area for multipacks has been reduced by 80
percent.(5) New HP inkjet cartridge tripacks sold at club stores can be
stacked three-high on shelves, as opposed to two-high in the past. And new
HP LaserJet toner cartridge packaging offers retailers more than 30 percent
shelf space savings.
"Environmental considerations are key to Office Depot's business,"
said Yalmaz Siddiqui, environmental strategy advisor, Office Depot. "We
are pleased to see a manufacturer like HP make changes that are in step
with our environmental objectives and can also benefit our business
goals."
More information on HP's environmental programs is available at www.hp.com/go/environment.
About HP
HP focuses on simplifying technology experiences for all of its
customers - from individual consumers to the largest businesses. With a
portfolio that spans printing, personal computing, software, services and
IT infrastructure, HP is among the world's largest IT companies, with
revenue totaling $91.7 billion for the four fiscal quarters ended Oct. 31,
2006. More information about HP is available at www.hp.com.
Note to editors: More news from HP, including links to RSS feeds, is
available at www.hp.com/hpinfo/newsroom.
(1) Estimates are based on projected 2007 print cartridge sales in the
United States and Canada. Global warming gas (carbon dioxide equivalents)
emissions reductions calculated based on anticipated 2007 sales, using
packaging configurations before and after recent improvements.
Environmental impacts modeled with SimaPro 7 (PRe Consultants, The
Netherlands, 2006) lifecycle inventory software. Carbon equivalency
factors from Intergovernmental Panel on Climate Change. Calculations from
www.usctcgateway.net/tool.
(2) Estimated reductions compare current to prior packaging designs,
using anticipated 2007 sales.
(3) The term "tripacks" is used here to describe club store packages,
most but not all of which contain three cartridges.
(4) Based on anticipated 2007 sales, shipping in full truckloads,
1,000 mile average trip distance from distribution centers in California
and Virginia.
(5) Inkjet retail multipack example (display width x height): current
dimensions: 4.8 inches x 6.4 inches; previous dimensions: 10.7 inches x
13.4 inches.
This news release contains forward-looking statements that involve
risks, uncertainties and assumptions. If such risks or uncertainties
materialize or such assumptions prove incorrect, the results of HP and its
consolidated subsidiaries could differ materially from those expressed or
implied by such forward-looking statements and assumptions. All statements
other than statements of historical fact are statements that could be
deemed forward-looking statements, including but not limited to statements
of the plans, strategies and objectives of management for future
operations; any statements concerning expected development, performance or
market share relating to products and services; anticipated operational and
financial results; any statements of expectation or belief; and any
statements of assumptions underlying any of the foregoing. Risks,
uncertainties and assumptions include the achievement of expected results
and other risks that are described from time to time in HP's Securities
and Exchange Commission reports, including but not limited to the risks
described in HP's Annual Report on Form 10-K for the fiscal year ended
Oct. 31, 2006 and other reports filed after that Form 10-K. HP assumes no
obligation and does not intend to update these forward-looking
statements.
(C) 2007 Hewlett-Packard Development Company, L.P. The information
contained herein is subject to change without notice. The only warranties
for HP products and services are set forth in the express warranty
statements accompanying such products and services. Nothing herein should
be construed as constituting an additional warranty. HP shall not be
liable for technical or editorial errors or omissions contained herein.
Copyright Business Wire 2007
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