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Corporate Social Responsibility
News
1.12.2007 - 07:07pm ET
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GreenPrint Announces 'The Million Tree March'
To emphasize that 'millions of trees can't be wrong' GreenPrint's latest initiative aims to plant a million new trees while saving millions more from the printer
(CSRwire) PORTLAND, Ore.--(BUSINESS WIRE)--Jan. 12, 2007--GreenPrint Technologies,
the maker of software designed to eliminate wasteful printing, announced
that starting today it will plant one tree for every copy of GreenPrint's
Home Edition sold through its website - PrintGreener.com.
The campaign's goal is to plant 500,000 trees on behalf of its
customers by the end of March. If achieved, GreenPrint plans to match
every tree planted with an additional tree, making March 2007 a "Million
Tree March."
GreenPrint was founded on the idea that saving money and saving the
environment can go hand in hand. By installing GreenPrint, users can
eliminate wasteful pages in any printout automatically, saving time and
money, and, more importantly, saving trees, reducing greenhouse gasses,
and decreasing waste.
The company's "Million Tree March" campaign allows customers to have a
meaningful impact immediately, as well as every time they print. "If
GreenPrint is widely used it will save tens of millions of trees
annually," said founder Hayden Hamilton, "The Million Tree March provides
a good head start."
"This is a simple initiative that will yield profound benefits to our
environment for generations to come," said Greg Meyer of American Forests,
one of GreenPrint's tree-planting partners, which also include Sustainable
Harvests International and Friends of Trees.
Customers will be offered the choice of planting the tree in their
name, or in the name of a friend or family member. A list of the
recipients and the type and location of their tree will be available on
GreenPrint's website. In addition, a map on PrintGreener.com will show how
many trees have been donated by state and country.
GreenPrint software, which has received a great deal of positive press
in the two months since launch, including a glowing review by Walt Mossberg
in The Wall Street Journal, is available for $35 at PrintGreener.com. As
well as eliminating wasteful pages, it also incorporates an easy to use
PDF writer, an innovative print overview called GreenView, and a reporting
feature which keeps track of paper and money saved. An enterprise version
which provides additional functionality and environmental savings for
organizations is also available.
For more information please visit www.printgreener.com.
Copyright Business Wire 2007
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